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Citations463290
h-index87
i10-index72
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Citations to my articles
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Title / AuthorCited by Year
ConsumebrBehaviour
LG Schiffman, L LazerKanuk
Prentice Hall of India Pvt. Ltd.: New Delhi
2102004
Cognitive evaluation: prompts used to measure sponsorship awareness
JA Tripodi, M Hirons, D Bednall, M Sutherland
International Journal of Market Research 45 (4), 435-455
772003
Consumer behaviour
R East
Australasian Marketing Journal (AMJ) 9 (1), 78-80
382001
Business support approaches for charities and other nonprofits
DHB Bednall, I Walker, D Curl, H LeRoy
International Journal of Nonprofit and Voluntary Sector Marketing 6 (2), 172-187
202001
Marketing research performance and strategy
DHB Bednall, MJ Valos
International Journal of Productivity and Performance Management 54 (5/6 ...
152005
Changing response rates in Australian market research
D Bednall, M Shaw
Market Research Society of Australia
142003
The impact of Porter's strategy types on the role of market research and customer relationship management
MJ Valos, DHB Bednall, B Callaghan
Marketing intelligence & planning 25 (2), 147-156
112007
The alignment of market research with business strategy and CRM
MJ Valos, DHB Bednall
Journal of strategic marketing 18 (3), 187-199
92010
Television in Australia: Its history through the ratings
C Jones, D Bednall, AB Tribunal
Australian Broadcasting Tribunal
81980
Marketing research and customer analytics: Interfunctional knowledge integration
S Lichtenstein, DHB Bednall, S Adam
International journal of technology marketing 3 (1), 81-96
72008
Television and Children: Recall of Television Advertising and Programs by Children
D Bednall, M Hannaford, AB Tribunal
Australian Broadcasting Tribunal
71980
Cause-related marketing: an extension of the congruity concept
A Ringer, H Oppewal, D Bednall
ANZMAC 2005: Broadening the boundaries, conference proceedings, 198-206
52005
A proposal for a comprehensive response-rate measure (CRRM) for survey research
M Shaw, D Bednall, J Hall
Journal of Marketing Management 18 (5-6), 533-554
52002
The world wide web in modern marketing's contribution to organisational performance
S Adam, A Vocino, D Bednall
Marketing intelligence & planning 27 (1), 7-24
42009
Consumers' evaluation of free service trial offers
K Laochumnanvanit, DHB Bednall
Academy of marketing science review 11, 1-13
42005
Conserving our precious resources
DHB Bednall
European Journal of Marketing 36 (7/8), 764-767
42002
The use and abuse of online social network sites by Gen Y in the EU: Can marketing make a difference?
A Hirst, D Bednall, M Ashwin, O Icoz
ICBME 2009: Proceedings of the 5th International Conference on Business ...
32012
using compliance techniques to boost telephone response rates
DHB Bednall, S Adam, K Plocinski
International journal of market research 52 (2), 155-168
32010
Client's evaluation of market research reports
D Bednall, K Huynh, G Alford
Canadian journal of marketing research 22 (1), 50-59
32005
Television Use by Melbourne's Greek Community
DHB Bednall
Media Information Australia, 44
31988
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