| The impact of resources and strategic orientation on small retail firm performance L Grimmer, MP Miles, J Byrom, M Grimmer Journal of Small Business Management 55, 7-26, 2017 | 70 | 2017 |
| The more things change the more they stay the same: A replicated study of small retail firm resources L Grimmer, M Grimmer, G Mortimer Journal of Retailing and Consumer Services 44, 54-63, 2018 | 44 | 2018 |
| Consumer engagement on social media: Evidence from small retailers E Devereux, L Grimmer, M Grimmer Journal of Consumer Behaviour 19, 151-159, 2020 | 39 | 2020 |
| A research note on the effect of entrepreneurial orientation on small retailer performance: a resource-advantage perspective L Grimmer, MP Miles, M Grimmer International Entrepreneurship and Management Journal 11 (2), 409-424, 2015 | 37 | 2015 |
| Explaining the impact of consumer religiosity, perceived risk and moral potency on purchase intentions G Mortimer, SM Fazal-e-Hasan, M Grimmer, L Grimmer Journal of Retailing and Consumer Services 55, 102115, 2020 | 34 | 2020 |
| Regulating, then deregulating Airbnb-The unique case of Tasmania (Australia) L Grimmer, O Vorobjovas-Pinta, M Massey Annals of Tourism Research 75, 304-307, 2019 | 32 | 2019 |
| The performance advantage of business planning for small and social retail enterprises in an economically disadvantaged region L Grimmer, MP Miles, M Grimmer European Journal of International Management 10 (4), 403-421, 2016 | 17 | 2016 |
| From the sharing economy to the visitor economy: the impact on small retailers L Grimmer, O Vorobjovas-Pinta International Journal of Tourism Cities 6 (1), 90-98, 2019 | 12 | 2019 |
| The suburbs are the future of post-COVID retail G Mortimer, L Grimmer, P Maginn The Conversation, 2020 | 7 | 2020 |
| Drivers and barriers for city shopping: Perspectives from retailers and consumers in regional Australia L Grimmer Journal of Retailing and Consumer Services 61, 102526, 2021 | 6 | 2021 |
| Airbnb is blamed for Tasmania’s housing affordability problems, but it’s actually helping small businesses L Grimmer, M Massey, O Vorobjovas-Pinta The Conversation, 2018 | 6 | 2018 |
| The diminished stakeholder: Examining the relationship between suppliers and supermarkets in the Australian grocery industry L Grimmer Journal of Consumer Behaviour 17 (1), e13-e20, 2018 | 6 | 2018 |
| Is it so hard to say sorry? Revisiting image restoration theory in the context of Australian supermarkets L Grimmer Asia Pacific Public Relations Journal 18, 17-32, 2017 | 6 | 2017 |
| COVID-19 has changed the future of retail: there’s plenty more automation in store G Mortimer, J Bowden, J Pallant, L Grimmer, M Grimmer The Conversation, 2020 | 5 | 2020 |
| Retail store environment, store attachment and customer citizenship behaviour M Gorji, L Grimmer, M Grimmer, S Siami International Journal of Retail & Distribution Management, 2021 | 4 | 2021 |
| Examining consumer purchase intentions of non‐prescription medicines in supermarkets and community pharmacies G Mortimer, L Grimmer, SM Fazal‐e‐Hasan International Journal of Pharmacy Practice 27 (3), 232-240, 2019 | 4 | 2019 |
| Identifying firm resources and capabilities for successful export: The case of regional SME premium food producers H Ding, O Vorobjovas-Pinta, L Grimmer Journal of International Food & Agribusiness Marketing, ., 2020 | 3 | 2020 |
| More than milk and bread: Corner store revival can rebuild neighbourhood ties L Grimmer, G Mortimer The Conversation, 2019 | 3 | 2019 |
| Disrupting the giants: How independent grocers respond to the supermarket duopoly in Tasmania, Australia L Grimmer Case Studies in Food Retailing and Distribution, 13-24, 2019 | 3 | 2019 |
| The Conversation G Mortimer, L Grimmer | 3 | 2014 |
Martin GrimmerAssociate Provost and Professor of Marketing, University of TasmaniaVerified email at utas.edu.au
