Dr Yasir Rashid
Title
Cited by
Cited by
Year
Features of Value Co-Creation Process: A Multiple Actors View
Y Rashid, R Varey, C Costley
Naples Forum on Service, Italy, 2013
62013
Identifying the Processes of Value Co-Creation
Y Rashid
University of Waikato, 2015
42015
An exploratory study examining the influence of Customer Knowledge Management on Customer Acquisition Performance and Organizational Learning
Y Rashid, A Rashid
Int. J. Knowl. Res. Manag. E-Commer 3, 13-24, 2013
42013
Value Co-Creation: Exploring the Role and Purpose of User Generated Content (UGC)
AN Lone, Y Rashid
Research Journal of Social Science and Management 5 (8), 104-111, 2015
32015
Negative word of mouth and online shopping: Examining the role of psychological contract violation, trust and satisfaction
S Mehmood, Y Rashid, S Zaheer
Pakistan Journal of Commerce and Social Sciences (PJCSS) 12 (3), 886-908, 2018
22018
Brand Extension Success Elements: A Conceptual Framework
S Hussain, Y Rashid
Journal of Business Administration and Education 8 (1), 23-35, 2016
22016
Case Study Method: A Step-by-Step Guide for Business Researchers
Y Rashid, A Rashid, MA Warraich, SS Sabir, A Waseem
International Journal of Qualitative Methods 18, 1609406919862424, 2019
12019
Quantifying value co-creation: examining the relationship between realised value facets and customer experience in a B2B context
M Zeeshan, Y Rashid, U Ayub, A Waseem
International Journal of Services Operations and Informatics 10 (1), 43-64, 2019
12019
FACTORS AFFECTING E-COMMERCE POTENTIAL OF ANY COUNTRY USING MULTIPLE REGRESSION ANALYSIS
A WASEEM, Y RASHID, MA WARRAICH, I SADIQ, Z SHAUKAT
Journal of Internet Banking and Commerce 24 (2), 1-28, 2018
12018
Customer Attitude towards Online Ads of Smartphone Brands: A Netnographic Analysis of User Generated Comments on YouTube
Y Rashid, M Zeeshan
Journal of Management Sciences 5 (2), 40-64, 2018
12018
Value Co-Creation in Retail: A Perspective Integrating Consumer Culture Theory (CCT) and Service Dominant Logic of Marketing
Y Rashid, I Sadiq
Australia and New Zealand Marketing Academy, 2016
12016
Value Co-Creation in Travel Industry: Examining the Impact of Operand and Operant Resources on Actor Experience
A Tariq, Y Rashid, A Waseem
Journal of Management Sciences 7 (1), 31-46, 2020
2020
Value co-creation and social media
Y Rashid, A Waseem, AA Akbar, F Azam
European Business Review, 2019
2019
Traveller’s Empowerment: Travelling Website Service Quality, Attitude towards UGC and Booking Intentions of Travellers
N Zahra, A Qayyum, Y Rashid
Business & Economic Review 11 (4), 35-58, 2019
2019
Exploring The Role Of Phronesis In Social Innovation: A Case Study Of Dr. Ruth Pfau
A Waseem, Y Rashid
Pakistan Journal of Applied Social Sciences 9, 2019
2019
Examining the Effectiveness of Knowledge Management Systems (KMS) in Co-Creation: An Empirical Investigation
A Rashid, Y Rashid, WQ Hock
Journal of Science & IT Management 5 (2), 2015
2015
Identifying the Processes of Value Co-Creation in ICT
Y Rashid, R Varey, C Costley
Australia and New Zealand Marketing Academy (ANZMAC), 2011
2011
Marketing Response to the Knowledge Economy
Y Rashid
14th Annual Waikato Research Conference, New Zealand, 2010
2010
The system can't perform the operation now. Try again later.
Articles 1–18