Harmen Oppewal
Harmen Oppewal
Professor of Marketing, Monash Business School, Monash University
Verified email at monash.edu - Homepage
Title
Cited by
Cited by
Year
In-store music and aroma influences on shopper behavior and satisfaction
M Morrison, S Gan, C Dubelaar, H Oppewal
Journal of business research 64 (6), 558-564, 2011
4642011
Combining revealed and stated preferences data
M Ben-Akiva, M Bradley, T Morikawa, J Benjamin, T Novak, H Oppewal, ...
Marketing Letters 5 (4), 335-349, 1994
3401994
Modeling hierarchical conjoint processes with integrated choice experiments
H Oppewal, JJ Louviere, HJP Timmermans
Journal of Marketing Research 31 (1), 92-105, 1994
3121994
More choice is better: Effects of assortment size and composition on assortment evaluation
H Oppewal, K Koelemeijer
International Journal of Research in Marketing 22 (1), 45-60, 2005
2742005
A multipurpose shopping trip model to assess retail agglomeration effects
TA Arentze, H Oppewal, HJP Timmermans
Journal of Marketing Research 42 (1), 109-115, 2005
2512005
Why consumers hesitate to shop online: An experimental choice analysis of grocery shopping and the role of delivery fees
Y Huang, H Oppewal
International Journal of Retail & Distribution Management, 2006
1992006
Measuring perceived service quality using integrated conjoint experiments
H Oppewal, M Vriens
International Journal of Bank Marketing, 2000
1962000
Assessing the effects of assortment and ambience: a choice experimental approach
K Koelemeijer, H Oppewal
Journal of Retailing 75 (3), 319-345, 1999
1961999
Place attachment in commercial settings: A gift economy perspective
A Debenedetti, H Oppewal, Z Arsel
Journal of Consumer Research 40 (5), 904-923, 2014
1842014
Consumer perceptions of corporate social responsibility in town shopping centres and their influence on shopping evaluations
H Oppewal, A Alexander, P Sullivan
Journal of retailing and Consumer services 13 (4), 261-274, 2006
1632006
Understanding retail experiences-the case for ethnography
MJ Healy, MB Beverland, H Oppewal, S Sands
International Journal of Market Research 49 (6), 751-778, 2007
1582007
Residential choice behaviour of dual earner households: a decompositional joint choice model
H Timmermans, A Borgers, J van Dijk, H Oppewal
Environment and Planning A 24 (4), 517-533, 1992
1561992
Relative importance of scenario information and frequency information in the judgment of risk
L Hendrickx, C Vlek, H Oppewal
Acta Psychologica 72 (1), 41-63, 1989
1541989
Bundling and retail agglomeration effects on shopping behavior
H Oppewal, B Holyoake
Journal of Retailing and Consumer Services 11 (2), 61-74, 2004
1482004
Modeling consumer perception of public space in shopping centers
H Oppewal, H Timmermans
Environment and Behavior 31 (1), 45-65, 1999
1471999
Consumer choice of theme parks: A conjoint choice model of seasonality effects and variety seeking behavior
ADAM Kemperman, AWJ Borgers, H Oppewal, HJP Timmermans
Leisure Sciences 22 (1), 1-18, 2000
1412000
Combining virtual reality and mobile eye tracking to provide a naturalistic experimental environment for shopper research
M Mei▀ner, J Pfeiffer, T Pfeiffer, H Oppewal
Journal of Business Research 100, 445-458, 2019
1372019
Modelling the effects of shopping centre size and store variety on consumer choice behaviour
H Oppewal, HJP Timmermans, JJ Louviere
Environment and Planning A 29 (6), 1073-1090, 1997
1171997
Tourism and discretionary income allocation. Heterogeneity among households
S Dolnicar, GI Crouch, T Devinney, T Huybers, JJ Louviere, H Oppewal
Tourism Management 29 (1), 44-52, 2008
1152008
Tourist destination and experience choice: A choice experimental analysis of decision sequence effects
H Oppewal, T Huybers, GI Crouch
Tourism Management 48, 467-476, 2015
1112015
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Articles 1–20