The impact of movie titles on box office success G Bae, H Kim JOURNAL OF BUSINESS RESEARCH 103, 100-109, 2019 | 40 | 2019 |
Exploring the key services and players in the smart car market J Park, C Nam, H Kim TELECOMMUNICATIONS POLICY 43 (10), 2019 | 35 | 2019 |
The determinants of mobile game success in South Korea K Nam, H Kim Telecommunications Policy 44 (2), 101855, 2020 | 21 | 2020 |
An introduction to audio and visual research and applications in marketing L Xiao, H Kim, M Ding Review of Marketing Research 10, 213-253, 2013 | 20 | 2013 |
Relation between early e-WOM and average TV ratings G Bae, HJ Kim Asia Pacific Journal of Marketing and Logistics 32 (1), 135-148, 2020 | 17 | 2020 |
PIE: a holistic preference concept and measurement model HJ Kim, YH Park, ET Bradlow, M Ding Journal of Marketing Research 51 (3), 335-351, 2014 | 16 | 2014 |
The effect of emotion in thumbnails and titles of video clips on pre-roll advertising effectiveness Y Li, H Kim, B Do, J Choi Journal of Business Research 151, 232-243, 2022 | 11 | 2022 |
Impact of movie-watching on cross-selling revenue in shopping malls: Implications for post-pandemic recovery M Lee, J Cho, Y Kim, HJ Kim Journal of Retailing and Consumer Services 73, 103350, 2023 | 5 | 2023 |
The impact of online video highlights on TV audience ratings G Bae, H Kim Electronic Commerce Research, 1-21, 2022 | 5 | 2022 |
Exploring determinants of digital music success in South Korea M Lee, H Kim Electronic Commerce Research, 1-22, 2022 | 4 | 2022 |
Brand Voiceprint H Kim, Y Wang, M Ding Customer Needs and Solutions, 1-14, 2021 | 4 | 2021 |
The effect of mobile device usage on creating text reviews K Park, HJ Kim, JM Kim Asia Pacific Journal of Marketing and Logistics 35 (4), 1011-1029, 2023 | 3 | 2023 |
Interdependent relation between earned media and TV ratings G Bae, HJ Kim Asia Pacific Journal of Marketing and Logistics 34 (1), 132-158, 2022 | 3 | 2022 |
Audio and Visual Analytics in Marketing and Artificial Empathy S Lu, HJ Kim, Y Zhou, L Xiao, M Ding Foundations and Trends® in Marketing 16 (4), 422-493, 2022 | 2 | 2022 |
Elucidating Directed Statistical Dependencies: Investigating Global Financial Market Indices' Influence on Korean Short Selling Activities I Choi, M Lee, H Kim, WC Kim Pacific-Basin Finance Journal 79, 102018, 2023 | 1 | 2023 |
An empirical investigation on the economic impact of shared patient information among doctors D Jung, DW Kwak, HJ Kim, M Kim Applied Economics 52 (33), 3555-3573, 2020 | 1 | 2020 |
Do Real-time Interactions Increase Audience Satisfaction for Online Live Video Streaming Service?: The Case of AfreecaTV in Korea K Nam, H Kim, Y Kwon 정보사회와 미디어 19 (2), 149-167, 2018 | 1 | 2018 |
Strategic Formation of CEO Apologies: Emulating Post-Crisis Public Statements Through GPT-4 JA Park, HJ Kim Customer Needs and Solutions 11 (1), 1, 2024 | | 2024 |
A collaborative filtering model incorporating media promotions and users' variety-seeking tendencies in the digital music market M Lee, HJ Kim Decision Support Systems 174, 114022, 2023 | | 2023 |