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MARK P. PRITCHARD
MARK P. PRITCHARD
Verified email at cwu.edu - Homepage
Title
Cited by
Cited by
Year
The destination product and its impact on traveller perceptions
P Murphy, MP Pritchard, B Smith
Tourism management 21 (1), 43-52, 2000
21482000
Analyzing the commitment-loyalty link in service contexts
MP Pritchard, ME Havitz, DR Howard
Journal of the academy of marketing science 27, 333-348, 1999
18141999
The loyal traveler: Examining a typology of service patronage
MP Pritchard, DR Howard
Journal of travel research 35 (4), 2-10, 1997
6881997
Measuring the motives of sport event attendance: Bridging the academic-practitioner divide to understanding behavior
DC Funk, K Filo, AA Beaton, M Pritchard
Sport Marketing Quarterly 18 (3), 126, 2009
4132009
Loyalty measurement: A critical examination and theoretical extension
MP Pritchard, DR Howard, ME Havitz
Leisure Sciences 14 (2), 155-164, 1992
3961992
Destination appraisal: An analysis of critical incidents
MP Pritchard, ME Havitz
Annals of tourism research 33 (1), 25-46, 2006
1832006
Destination price-value perceptions: an examination of origin and seasonal influences
PE Murphy, M Pritchard
Journal of travel research 35 (3), 16-22, 1997
1751997
The impact of constraints on motivation, activity attachment, and skier intentions to continue
K Alexandris, DC Funk, M Pritchard
Journal of Leisure Research 43 (1), 56-79, 2011
1582011
Sport publicity: Commitment's moderation of message effects
DC Funk, MP Pritchard
Journal of Business Research 59 (5), 613-621, 2006
1322006
Symbiosis and substitution in spectator sport
MP Pritchard, DC Funk
Journal of sport management 20 (3), 299-321, 2006
1282006
Development of the psychological commitment instrument (PCI) for measuring travel service loyalty
MP Pritchard
University of Oregon, 1991
1061991
Barriers to repeat patronage: The impact of spectator constraints
MP Pritchard, DC Funk, K Alexandris
European Journal of Marketing 43 (1/2), 169-187, 2009
1052009
The attitudinal and behavioral consequences of destination performance
MP Pritchard
Tourism analysis 8 (1), 61-73, 2003
772003
The formation and effect of attitude importance in professional sport
MP Pritchard, DC Funk
European Journal of marketing 44 (7/8), 1017-1036, 2010
762010
The stage-based development of physically active leisure: A recreational golf context
DC Funk, A Beaton, M Pritchard
Journal of Leisure Research 43 (2), 268-289, 2011
732011
Affinity and affiliation: The dual-carriage way to team identification
MP Pritchard, J Stinson, E Patton
Sport Marketing Quarterly 19 (2), 67, 2010
642010
Sport consumer behavior research: Improving our game
D Funk, D Lock, A Karg, M Pritchard
Journal of Sport Management 30 (2), 113-116, 2016
552016
Responses to destination advertising: differentiating inquirers to a short, getaway vacation campaign
MP Pritchard
Journal of Travel & Tourism Marketing 7 (2), 31-51, 1998
531998
Sport loyalty programs and their impact on fan relationships
MP Pritchard, CM Negro
International Journal of Sports Marketing and Sponsorship 3 (3), 64-85, 2001
312001
Building corporate reputation through consumer responses to green new products
M Pritchard, T Wilson
Journal of Brand Management 25 (1), 38-52, 2018
302018
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