Dr Kerri-Ann L Kuhn
TitleCited byYear
Gamification for health and wellbeing: A systematic review of the literature
D Johnson, S Deterding, KA Kuhn, A Staneva, S Stoyanov, L Hides
Internet interventions 6, 89-106, 2016
3362016
An application of Keller's brand equity model in a B2B context
KAL Kuhn, F Alpert, NKL Pope
Qualitative Market Research: An International Journal, 2008
3192008
Internships in marketing: Goals, structures and assessment–Student, company and academic perspectives
F Alpert, JG Heaney, KAL Kuhn
Australasian Marketing Journal (AMJ) 17 (1), 36-45, 2009
1212009
Curriculum alignment: Exploring student perception of learning achievement measures
S Rundle-Thiele, KAL Kuhn
International Journal of Teaching and Learning in Higher Education 21 (3 …, 2010
532010
Examining the covert nature of product placement: Implications for public policy
KAL Kuhn, M Hume, A Love
Journal of Promotion Management 16 (1-2), 59-79, 2010
462010
Applying Keller’s brand equity model in a B2B Context: limitations and an empirical test
KA Kuhn, F Alpert
The Australian and New Zealand Marketing Academy (ANZMAC), 2004
292004
Engaging marketing students: Student operated businesses in a simulated world
R Russell-Bennett, SR Rundle-Thiele, KA Kuhn
Journal of Marketing Education 32 (3), 253-263, 2010
262010
Gamification for health and wellbeing: a systematic review of the literature. Internet Interv. 2016 Nov; 6: 89–106. doi: 10.1016/j. invent. 2016.10. 002
D Johnson, S Deterding, K Kuhn, A Staneva, S Stoyanov, L Hides
13
Designing gamified transformative and social marketing services
RF Mulcahy, R Russell-Bennett, N Zainuddin, KA Kuhn
Journal of Service Theory and Practice, 2018
112018
Individual difference factors related to anthropomorphic tendency
K Letheren, KAL Kuhn, I Lings, NKL Pope
European Journal of Marketing, 2016
112016
Digital sport for performance enhancement and competitive evolution: intelligent gaming technologies
N Pope, KAL Kuhn, JJH Forster
Information Science Reference, 2009
92009
Exploring product placement in video games: an investigation of recall effects
KA Kuhn, NKL Pope, KE Voges
Australian and New Zealand Marketing Academy, 2007
92007
Pornography and erotica: Definitions and prevalence
N Pope, K Voges, KA Kuhn, E Bloxsome
Proceedings of the 2007 International Nonprofit and Social Marketing …, 2007
82007
The effect of video game placements on brand attitude
KA Kuhn, NKL Pope
Proceedings of American Marketing Association Summer Marketing Educators …, 2010
72010
Pornography and erotica: Definitions and prevalence
KA Kuhn, K Voges, N Pope, E Bloxsome
International Nonprofit and Social Marketing Conference, Brisbane, Australia, 2007
72007
Computer supported collaborative sports: an emerging paradigm
V Wulf, EF Moritz, G Stevens, MR Gibbs
Digital Sport for Performance Enhancement and Competitive Evolution …, 2009
52009
The GET marketer challenge innovation: Challenging students using a tournament style competition
SR Rundle-Thiele, KAL Kuhn
Marketing Education Review 18 (1), 33-37, 2008
42008
The impact of brand and product placements in electronic games
KA Kuhn
Queensland University of Technology, 2008
42008
Balancing entertainment and behaviour value: M-games as a social marketing agent of change
R Mulcahy, R Russell-Bennett, KA Kuhn
Proceedings of the 2014 Australian and New Zealand Marketing Academy …, 2014
32014
Challenging first year marketing students using a tournament style competition
SR Rundle-Thiele, KAL Kuhn
Proceedings of the 2008 Annual Conference of the Academy of Marketing …, 2008
32008
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Articles 1–20