| Social entrepreneurship: Creating value in the context of institutional complexity H Cherrier, G Paromita, S Ray Journal of Business Research 86, 245-258, 2018 | 154 | 2018 |
| The role of higher education institutions in sustainability initiatives at the local level W Leal Filho, VR Vargas, AL Salvia, LL Brandli, E Pallant, M Klavins, ... Journal of cleaner production 233, 1004-1015, 2019 | 143 | 2019 |
| Social enterprise marketing: Review of literature and future research agenda C Bandyopadhyay, S Ray Marketing Intelligence & Planning 38 (1), 121-135, 2020 | 59 | 2020 |
| B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review R Voola, C Bandyopadhyay, A Voola, S Ray, J Carlson Industrial Marketing Management 101, 12-32, 2022 | 58 | 2022 |
| Linking public sector corporate social responsibility with sustainable development: Lessons from India S Ray RAM. Revista de Administração Mackenzie 14, 112-131, 2013 | 40 | 2013 |
| Finding the sweet spot between ethics and aesthetics: A social entrepreneurial perspective to sustainable fashion brand (Juxta) positioning C Bandyopadhyay, S Ray Journal of global marketing 33 (5), 377-395, 2020 | 37 | 2020 |
| Responsible marketing: can social enterprises show the way? C Bandyopadhyay, S Ray Journal of Nonprofit & Public Sector Marketing 31 (2), 164-183, 2019 | 34 | 2019 |
| How are consumer behavior and marketing strategy researchers incorporating the SDGs? A review and opportunities for future research R Voola, C Bandyopadhyay, F Azmat, S Ray, L Nayak Australasian Marketing Journal 30 (2), 119-130, 2022 | 32 | 2022 |
| A case study of Shell at Sakhalin: having a whale of a time? S Ray Corporate Social Responsibility and Environmental Management 15 (3), 173-185, 2008 | 31 | 2008 |
| Marketing Sustainable Fashion: Trends and Future Directions S Ray, L Nayak Sustainability 15, 2023 | 24 | 2023 |
| Understanding fluency and friction in customer experience management D Marutschke, T Gournelos, S Ray Predicting trends and building strategies for consumer engagement in retail …, 2019 | 23 | 2019 |
| Linking sustainability and spirituality: A preliminary assessment in pursuit of a sustainable and ethically correct world W Leal Filho, AL Salvia, R Ulluwishewa, IR Abubakar, M Mifsud, ... Journal of Cleaner Production 380, 135091, 2022 | 14 | 2022 |
| Implementing corporate social responsibility: Indian perspectives S Ray, SS Raju Springer Science & Business Media, 2014 | 14 | 2014 |
| Marketing in social enterprises: The role of value creation through relationship marketing C Bandyopadhyay, S Ray Strategic marketing for social enterprises in developing nations, 32-52, 2019 | 9 | 2019 |
| Corporate social responsibility in Indian public sector companies: The case of LCM Limited S Ray Social responsibility, entrepreneurship and the common good: international …, 2012 | 8 | 2012 |
| Social responsibility, entrepreneurship and the common good: International and interdisciplinary perspectives C Bonanni, F Lépineux, J Roloff Springer, 2011 | 7 | 2011 |
| To donate or not to donate? How cosmopolitanism and brand anthropomorphism influence donation intentions for international humanitarian causes D Dalman M, S Ray Management Research Review, 2021 | 6 | 2021 |
| Resolving ‘Grand Challenges’: India's Mandatory CSR in Practice S Ray, E Beddewela The equal pillars of sustainability 17, 225-240, 2022 | 5 | 2022 |
| Digital marketing and communication for social enterprises C Bandyopadhyay, S Ray Media Trust in a Digital World: Communication at Crossroads, 251-262, 2019 | 4 | 2019 |
| CSR measurement S Ray Encyclopedia of Corporate Social Responsibility, 716-721, 2013 | 4 | 2013 |
Paromita GoswamiShiv Nadar UniversityVerified email at snu.edu.in
