Jose Antonio Rosa
Jose Antonio Rosa
Verified email at iastate.edu - Homepage
TitleCited byYear
Sociocognitive Dynamics in a Product Market.
JA Rosa, JF Porac, J Runser-Spanjol, MS Saxon
Journal of Marketing 63 (4), 1999
6201999
Decision making and coping of functionally illiterate consumers and some implications for marketing management
M Viswanathan, JA Rosa, JE Harris
Journal of Marketing, 15-31, 2005
2792005
Marketing management
F Bagozzi, Richard P, Rosa, José Antonio, Celly, Kirti Sawhney, and Coronel
269*1998
Exchanges in Marketing Systems: The Case of Subsistence Consumer-Merchants in Chennai, India
M Viswanathan, JA Rosa, JA Ruth
Journal of Marketing 74 (3), 1-17, 2010
2382010
Transforming work-family conflict into commitment in network marketing organizations.
MG Pratt, JA Rosa
Academy of Management Journal; Academy of Management Journal, 2003
1822003
Marketing to subsistence consumers: Lessons from practice
KL Weidner, JA Rosa, M Viswanathan
Journal of Business Research 63 (6), 559-569, 2010
1792010
Product and market development for subsistence marketplaces: consumption and entrepreneurship beyond literacy and resource barriers
M Viswanathan, JA Rosa
Emerald Group Publishing Limited, 2007
143*2007
Rivalry, industry models, and the cognitive embeddedness of the comparable firm
J Porac, JA Rosa
Advances in strategic management 13, 363-388, 1996
1421996
How Many and What Kind? The Role of Strategic Orientation in New Product Ideation*
J Spanjol, WJ Qualls, JA Rosa
Journal of Product Innovation Management 28 (2), 236-250, 2011
1302011
Assessing industrial buyers' perceptions of quality and their effects on satisfaction
WJ Qualls, JA Rosa
Industrial Marketing Management 24 (5), 359-368, 1995
1021995
Understanding poverty and promoting poverty alleviation through transformative consumer research
CP Blocker, JA Ruth, S Sridharan, C Beckwith, A Ekici, M Goudie-Hutton, ...
Journal of Business Research 66 (8), 1195-1202, 2013
1012013
Understanding subsistence marketplaces: Toward sustainable consumption and commerce for a better world
M Viswanathan, JA Rosa
Journal of Business Research 63 (6), 535-537, 2010
952010
Keeping the body in mind: the influence of body esteem and body boundary aberration on consumer beliefs and purchase intentions
JA Rosa, EC Garbarino, AJ Malter
Journal of Consumer Psychology 16 (1), 79-91, 2006
892006
Categorization bases and their influence on product category knowledge structures
JA Rosa, JF Porac
Psychology and Marketing 19 (6), 503-531, 2002
872002
The interplay of customer and product innovation dynamics: An exploratory study
JD Bohlmann, J Spanjol, WJ Qualls, JA Rosa
Journal of Product Innovation Management 30 (2), 228-244, 2013
732013
E-(embodied) knowledge and e-commerce: How physiological factors affect online sales of experiential products
JA Rosa, AJ Malter
Journal of Consumer Psychology 13 (1-2), 63-73, 2003
702003
Fondamenti di marketing
RP Bagozzi
Il mulino, 2001
702001
Embodiment in judgment and choice.
M Reimann, W Feye, AJ Malter, JM Ackerman, R Castano, N Garg, ...
Journal of Neuroscience, Psychology, and Economics 5 (2), 104, 2012
632012
Micro-level product-market dynamics: Shared knowledge and its relationship to market development
JA Rosa, J Spanjol
Journal of the Academy of Marketing Science 33 (2), 197-216, 2005
612005
Perceived discrimination, cashier metaperceptions, embarrassment, and confidence as influencers of coupon use: An ethnoracial–socioeconomic analysis
AM Brumbaugh, JA Rosa
Journal of Retailing 85 (3), 347-362, 2009
562009
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