| What's in a name?: An analysis of the strategic behavior of family firms S Kashmiri, V Mahajan International Journal of Research in Marketing 27 (3), 271-280, 2010 | 188 | 2010 |
| Me, myself, and I: influence of CEO narcissism on firms’ innovation strategy and the likelihood of product-harm crises S Kashmiri, CD Nicol, S Arora Journal of the Academy of Marketing Science 45, 633-656, 2017 | 167 | 2017 |
| Birds of a feather: Intra-industry spillover of the Target customer data breach and the shielding role of IT, marketing, and CSR S Kashmiri, CD Nicol, L Hsu Journal of the Academy of Marketing Science 45, 208-228, 2017 | 120 | 2017 |
| Beating the recession blues: Exploring the link between family ownership, strategic marketing behavior and firm performance during recessions S Kashmiri, V Mahajan International Journal of Research in Marketing 31 (1), 78-93, 2014 | 108 | 2014 |
| Values that shape marketing decisions: Influence of chief executive officers’ political ideologies on innovation propensity, shareholder value, and risk S Kashmiri, V Mahajan Journal of Marketing Research 54 (2), 260-278, 2017 | 81 | 2017 |
| A rose by any other name: Are family firms named after their founding families rewarded more for their new product introductions? S Kashmiri, V Mahajan Journal of Business Ethics 124, 81-99, 2014 | 76 | 2014 |
| Seeking pleasure or avoiding pain: Influence of CEO regulatory focus on firms' advertising, R&D, and marketing controversies S Kashmiri, P Gala, CD Nicol Journal of Business Research 105, 227-242, 2019 | 61 | 2019 |
| The name's the game: Does marketing impact the value of corporate name changes? S Kashmiri, V Mahajan Journal of Business Research 68 (2), 281-290, 2015 | 55 | 2015 |
| Oops! I did it again: Effect of corporate governance and top management team characteristics on the likelihood of product-harm crises S Kashmiri, J Brower Journal of Business Research 69 (2), 621-630, 2016 | 50 | 2016 |
| Signaling virtue: Does firm corporate social performance trajectory moderate the social performance–financial performance relationship? J Brower, S Kashmiri, V Mahajan Journal of Business Research 81, 86-95, 2017 | 37 | 2017 |
| How does brand age influence consumer attitudes toward a firm’s unethical behavior? C Zhang, S Kashmiri, M Cinelli Journal of Business Ethics 158, 699-711, 2019 | 36 | 2019 |
| Does your skin color matter in buyer–seller negotiations? The implications of being a Black salesperson D Gligor, C Newman, S Kashmiri Journal of the Academy of Marketing Science, 1-25, 2021 | 13 | 2021 |
| Exogenous brand crises: brand infection and contamination KA Whitler, A Besharat, S Kashmiri Marketing Letters 32, 129-133, 2021 | 11 | 2021 |
| Customer orientation and financial performance: Women in top management teams matter! C Srivastava, S Kashmiri, V Mahajan Journal of Marketing 87 (2), 190-209, 2023 | 10 | 2023 |
| Exploring the dark side of integrity: impact of CEO integrity on firms’ innovativeness, risk-taking and proactiveness P Gala, S Kashmiri European Journal of Marketing 56 (7), 2052-2102, 2022 | 7 | 2022 |
| The unintended effects of health information base rates on health risk estimates and behavioral intentions CL Newman, S Kashmiri International Journal of Advertising 41 (6), 1038-1063, 2022 | 4 | 2022 |
| The value relevance of descriptive R&D intensity C Feng, S Fay, S Kashmiri Journal of Business Research 139, 1394-1407, 2022 | 3 | 2022 |
| When CEO pay becomes a brand problem A Besharat, KA Whitler, S Kashmiri Journal of Business Ethics, 1-33, 2023 | 2 | 2023 |
| When business is in the blood: essays on the link between family ownership, strategic behavior and firm performance S Kashmiri | 2 | 2012 |
| The name’s the game: Exploring the link between corporate name changes and firm value S Kashmiri, V Mahajan | 1 | 2009 |
