| The role of strategic alliances in high‐technology new product development M Kotabe, K Scott Swan Strategic management journal 16 (8), 621-636, 1995 | 718 | 1995 |
| Perspective: The Emergence of Product Design as a Field of Marketing Inquiry* M Luchs, KS Swan Journal of Product Innovation Management 28 (3), 327-345, 2011 | 361 | 2011 |
| Global marketing K Gillespie, KS Swan Routledge, 2021 | 240 | 2021 |
| Personality-and-culture: The case of national extraversion and word-of-mouth TA Mooradian, KS Swan Journal of Business research 59 (6), 778-785, 2006 | 183 | 2006 |
| Offshore sourcing: Reaction, maturation, and consolidation of US multinationals M Kotabe, KS Swan Journal of international business studies 25, 115-140, 1994 | 181 | 1994 |
| Perspective: A review of marketing research on product design with directions for future research MG Luchs, KS Swan, MEH Creusen Journal of Product Innovation Management 33 (3), 320-341, 2016 | 162 | 2016 |
| Exploring robust design capabilities, their role in creating global products, and their relationship to firm performance KS Swan, M Kotabe, BB Allred The Future of Global Business, 388-430, 2011 | 160 | 2011 |
| A product and process model of the technology‐sourcing decision KS Swan, BB Allred Journal of Product Innovation Management 20 (6), 485-496, 2003 | 142 | 2003 |
| Technology acquisition strategy in an internationally competitive environment A Lanctot, KS Swan Journal of International Management 6 (3), 187-215, 2000 | 105 | 2000 |
| Global versus multidomestic: Culture’s consequences on innovation BB Allred, KS Swan Management international review, 81-105, 2004 | 72 | 2004 |
| Design thinking: Critical analysis and future evolution R Verganti, C Dell’Era, KS Swan Journal of Product Innovation Management 38 (6), 603-622, 2021 | 69 | 2021 |
| The mediating role of innovation on the influence of industry structure and national context on firm performance BB Allred, KS Swan Journal of international management 11 (2), 229-252, 2005 | 48 | 2005 |
| From the special issue editors: product design research and practice: past, present and future KS Swan, M Luchs Journal of product innovation management 28 (3), 321-326, 2011 | 38 | 2011 |
| Contextual influences on international subsidiaries' product technology strategy BB Allred, KS Swan Journal of International Management 10 (2), 259-286, 2004 | 31 | 2004 |
| Process technology sourcing and the innovation context BB Allred, KS Swan Journal of Product Innovation Management 31 (6), 1146-1166, 2014 | 22 | 2014 |
| Does ‘the China Option’influence subsidiary technology sourcing strategy? KS Swan, BB Allred Journal of International Management 15 (2), 169-180, 2009 | 19 | 2009 |
| An investigation of the complementary effects of technology, market, and design capabilities on exploratory and exploitative innovations: Evidence from micro and small‐sized … J Xue, KS Swan Creativity and Innovation Management 29, 27-50, 2020 | 12 | 2020 |
| The emergence of product design as a field of marketing inquiry M Luchs, KS Swan SSRN, 2012 | 6 | 2012 |
| Interdisciplinary approaches to product design, innovation, & branding in international marketing KS Swan, S Zou Emerald Group Publishing Limited, 2012 | 5 | 2012 |
| Green exploration and exploitation: Capabilities, product advantage, and policy considerations J Xue, KS Swan Creativity and Innovation Management 32 (3), 458-471, 2023 | 4 | 2023 |
Brent AllredProfessor of Business, Utah State UniversityVerified email at mason.wm.edu
