Tom van Laer
Tom van Laer
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Cited by
Cited by
The extended transportation-imagery model: A meta-analysis of the antecedents and consequences of consumers' narrative transportation
T Van Laer, K De Ruyter, LM Visconti, M Wetzels
Journal of Consumer research 40 (5), 797-817, 2014
Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative transportation effect
T Van Laer, S Feiereisen, LM Visconti
Journal of Business Research 96, 135-146, 2019
In stories we trust: How narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts
T Van Laer, K De Ruyter
International Journal of Research in Marketing 27 (2), 164-174, 2010
What happens in Vegas stays on TripAdvisor? A theory and technique to understand narrativity in consumer reviews
T Van Laer, J Edson Escalas, S Ludwig, EA Van Den Hende
Journal of Consumer Research 46 (2), 267-285, 2019
Tweeting with the stars: Automated text analysis of the effect of celebrity social media communications on consumer word of mouth
T Aleti, JI Pallant, A Tuan, T Van Laer
Journal of Interactive Marketing 48 (1), 17-32, 2019
Using EEG to examine the role of attention, working memory, emotion, and imagination in narrative transportation
R Gordon, J Ciorciari, T van Laer
European Journal of Marketing 52 (1/2), 92-117, 2018
The means to justify the end: Combating cyber harassment in social media
T Van Laer
Journal of Business Ethics 123 (1), 85-98, 2014
Assessing the effect of narrative transportation, portrayed action, and photographic style on the likelihood to comment on posted selfies
S Farace, T van Laer, K de Ruyter, M Wetzels
European Journal of Marketing 51 (11/12), 1961-1979, 2017
A walk in customers’ shoes: How attentional bias modification affects ownership of integrity-violating social media posts
T Van Laer, K De Ruyter, D Cox
Journal of interactive Marketing 27 (1), 14-27, 2013
Untangling a web of lies: Exploring automated detection of deception in computer-mediated communication
S Ludwig, T Van Laer, K De Ruyter, M Friedman
Journal of Management Information Systems 33 (2), 511-541, 2016
Need for narrative
T Van Laer, LM Visconti, S Feiereisen
Journal of Marketing Management 34 (5-6), 484-496, 2018
A discourse analysis of pilgrimage reviews
T van Laer, E Izberk-Bilgin
Journal of Marketing Management 35 (5-6), 586-604, 2019
It’s not what you say, it’s the way you say it! Effective message styles for promoting innovative new services
K Bertele, S Feiereisen, C Storey, T van Laer
Journal of Business Research 107, 38-49, 2020
There and back again: Bleed from extraordinary experiences
DC Orazi, T van Laer
Journal of Consumer Research 49 (5), 904-925, 2023
Ruyter K d, Visconti LM, Wetzels M (2014) The extended transportation-imagery model: a metaanalysis of the antecedents and consequences of consumers’ narrative transportation
T vanLaer
J Consum Res 40 (5), 797-817, 0
Not whodunit but whydunit: story characters’ motivations influence audience interest in services
A Hamby, T Van Laer
Journal of Service Research 25 (1), 48-65, 2022
What happens in Vegas stays on TripAdvisor? Computerized text analysis of narrativity in online consumer reviews
T Van Laer, JE Escalas, S Ludwig, EA Van den Hende
The shortage of legal dictionaries translating European languages
CJP Van Laer, T van Laer
Terminology. International Journal of Theoretical and Applied Issues iná…, 2007
The seven stages of the digital marketing cycle
T van Laer, I Lurie
Contemporary Issues in Digital Marketing: New Paradigms, Perspectives andá…, 2018
Effects of narrative transportation on persuasion: A meta-analysis
T van Laer, K de Ruyter, M Wetzels
NA-Advances in Consumer Research 40, 579-581, 2012
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