Chris Baumann
Chris Baumann
Associate Professor, Macquarie University, Sydney & Visiting Professor, Seoul National University
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Cited by
Cited by
Prediction of attitude and behavioural intentions in retail banking
C Baumann, S Burton, G Elliott, HM Kehr
International Journal of Bank Marketing 25 (2), 102-116, 2007
Determinants of customer loyalty and share of wallet in retail banking
C Baumann, S Burton, G Elliott
Journal of Financial Services Marketing 9 (3), 231-248, 2005
Modelling customer loyalty in financial services: A hybrid of formative and reflective constructs
C Baumann, G Elliott, H Hamin
International Journal of Bank Marketing 29 (3), 247-267, 2011
Modeling customer satisfaction and loyalty: survey data versus data mining
C Baumann, G Elliott, S Burton
Journal of Services Marketing 26 (3), 148-157, 2012
Comparing the attitudes toward money, material possessions and savings of overseas Chinese vis--vis Chinese in China: Convergence, divergence or cross-vergence, vis--vis ‘one…
RL Tung, C Baumann
The International Journal of Human Resource Management 20 (11), 2382-2401, 2009
The role of culture, competitiveness and economic performance in explaining academic performance: a global market analysis for international student segmentation
C Baumann, Hamin
Journal of Marketing for Higher Education 21 (2), 181-201, 2011
The role of brand exposure and experience on brand recall—Product durables vis--vis FMCG
C Baumann, H Hamin, A Chong
Journal of Retailing and Consumer Services 23, 21-31, 2015
Competitiveness vis--vis service quality as drivers of customer loyalty mediated by perceptions of regulation and stability in steady and volatile markets
C Baumann, S Hoadley, H Hamin, A Kriestian
Journal of Retailing and Consumer Services 36, 62-74, 2017
School Discipline, School Uniforms and Academic Performance
C Baumann, H Krskova
International Journal of Educational Management 30 (6), 1003 - 1029, 2016
Taboo tattoos? A study of the gendered effects of body art on consumers' attitudes toward visibly tattooed front line staff
C Baumann, A Timming, P Gollan
Journal of Retailing and Consumer Services 29, 31-39, 2016
Corporate social responsibility in financial services: A comparison of Chinese and East Asian banks vis‐‐vis American banks
P Bouvain, C Baumann, E Lundmark
International Journal of Bank Marketing 31 (6), 420-439, 2013
The role of secondary education in explaining competitiveness
C Baumann, H Winzar
Asia Pacific Journal of Education 36 (1), 13-30, 2016
Attenuating double jeopardy of negative country of origin effects and latecomer brand: An application study of ethnocentrism in emerging markets
H Hamin, C Baumann, RL Tung
Asia Pacific Journal of Marketing and Logistics 26 (1), 54-77, 2014
Thank you for the music – or not? The effects of in-store music in service settings
A Michel, C Baumann, L Gayer
Journal of Retailing and Consumer Services 36, 21–32, 2017
Developing a new model for tracking brand equity as a measure of marketing effectiveness
A Mirzaei, D Gray, C Baumann
The Marketing Review 11 (4), 323-336, 2011
Predicting consumer behavior in retail banking
C Baumann, S Burton, G Elliott
Journal of Business and Management 13 (1), 79, 2007
Competitiveness and workforce performance: Asia vis--vis the “West”
C Baumann, H Hamin, RL Tung, S Hoadley
International Journal of Contemporary Hospitality Management 28 (11), 2016
Using student reflections to explore curriculum alignment
M Harvey, C Baumann
Canadian Center of Science and Education, 2012
Share of wallet in retail banking: A comparison of Caucasians in Canada and Australia vis‐‐vis Chinese in China and overseas Chinese
C Baumann, H Hamin, RL Tung
International Journal of Bank Marketing 30 (2), 88-101, 2012
A behavioural long-term based measure to monitor the health of a brand
A Mirzaei, D Gray, C Baumann, LW Johnson, H Winzar
Journal of Brand Management 22 (4), 299-322, 2015
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