| Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors B Cugelman, M Thelwall, P Dawes Journal of Medical Internet Research 13 (1), 2011 | 290 | 2011 |
| Gamification: what it is and why it matters to digital health behavior change developers B Cugelman JMIR serious games 1 (1), e3, 2013 | 257 | 2013 |
| Dimensions of web site credibility and their relation to active trust and behavioural impact B Cugelman, M Thelwall, PL Dawes Association for Information Systems (AIS), 2009 | 75 | 2009 |
| Persuasive backfiring: when behavior change interventions trigger unintended negative outcomes A Stibe, B Cugelman International Conference on Persuasive Technology, 65-77, 2016 | 35 | 2016 |
| Communication-based influence components model B Cugelman, M Thelwall, P Dawes Proceedings of the 4th International Conference on Persuasive Technology, 17, 2009 | 26 | 2009 |
| Website credibility, active trust and behavioural intent B Cugelman, M Thelwall, P Dawes International Conference on Persuasive Technology, 47-57, 2008 | 24 | 2008 |
| Gamification: what it is and why it matters to digital health behavior change developers. JMIR Serious Games. 2013; 1 (1): e3. doi: 10.2196/games. 3139 B Cugelman | 22 | |
| Online social marketing: website factors in behavioural change B Cugelman University of Wolverhampton, 2010 | 20 | 2010 |
| Evaluation of Oxfam GB’s Climate Change Campaign B Cugelman, E Otero | 19 | 2010 |
| Monitoring Twitter strategies to discover resonating topics: The case of the UNDP M Thelwall, B Cugelman EPI-El Profesional de la información., 2017 | 14 | 2017 |
| Gamification: what it is and why it matters to digital health behavior change developers. JMIR Serious Games. 2013 Dec 12; 1 (1): e3. doi: 10.2196/games. 3139 B Cugelman | 14 | |
| Can brotherhood be sold like soap... online? an online social marketing and advocacy pilot study synopsis B Cugelman, M Thelwall, P Dawes International Conference on Persuasive Technology, 144-147, 2007 | 6 | 2007 |
| Basic Efficiency Resource: A framework for measuring the relative performance of multi-unit programs B Cugelman, E Otero | 3 | 2010 |
| Online interaction and offline behavioural change: A research project B Cugleman, M Thelwall, P Dawes ICS Postgraduate Conference Communication Technologies of Empowerment, 2007 | 1 | 2007 |
| Social Influence Scale for Technology Design and Transformation A Stibe, B Cugelman IFIP Conference on Human-Computer Interaction, 561-577, 2019 | | 2019 |
| Seguimiento de estrategias de Twitter para descubrir temas de gran difusión: el caso del PNUD M Thelwall, B Cugelman El Profesional de la Informacion 26 (4), 649-662, 2017 | | 2017 |
| JMIR Serious Games B Cugelman, NJ Usman Jaffer, N Standfield, I Tarnanas, W Schlee, ... change 1 (1), 2013 | | 2013 |
| The Psychology of Mass-Interpersonal Behavioural Change Websites B Cugelman Medicine 2.0 Conference, 2009 | | 2009 |
| Website Design and Credibility B Cugelman | | 2008 |
| A social marketing website you can trust B Cugelman, M Thelwall, P Dawes | | 2007 |
Mike ThelwallStatistical Cybermetrics Research Group, University of WolverhamptonVerified email at wlv.ac.uk
