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Co-authors
Asim AnsariWilliam T. Dillard Professor of Marketing, Columbia UniversityVerified email at columbia.edu- Brett R. GordonAssociate Professor of Marketing, Kellogg School of Management, Northwestern UniversityVerified email at kellogg.northwestern.edu
- Avi GoldfarbUniversity of TorontoVerified email at rotman.utoronto.ca
- Andreas H. HielscherProfessor and Chair, Dept. of Biomedical Engineering, New York UniversityVerified email at columbia.edu
- Jonathan Z. ZhangAssistant Professor of Marketing, Colorado State UniversityVerified email at colostate.edu
- Oded NetzerProfessor of Business, Columbia UniversityVerified email at gsb.columbia.edu
- Ryan DewAssistant Professor, The Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Jonah BergerThe Wharton SchoolVerified email at wharton.upenn.edu
- Grant PackardSchulich School of Business, York UniversityVerified email at schulich.yorku.ca
Yang Li
Associate Professor of Marketing, Cheung Kong Graduate School of Business, China
Verified email at ckgsb.edu.cn - Homepage