Michael Adiwijaya
Michael Adiwijaya
Assistan Professor of Marketing, Petra Christian University
Verified email at petra.ac.id
Title
Cited by
Cited by
Year
8 jurus jitu mengelola bisnis ritel ala Indonesia
M Adiwijaya
Elex Media Komputindo, 2010
252010
Analisa Strategi Reposisi Merek Dalam Persaingan Pasar
M Adiwijaya
Jurnal Manajemen Pemasaran 2 (2), 2009
102009
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan kantong plastik sebagai salah satu upaya pelestarian lingkungan
M Adiwijaya
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan …, 2011
92011
The Influence of the Morale and the Commitment of Administration Staff Towards the Organizational Citizenship Behavior and its Impact Towards Service Quality Performance at …
SP Djati, M Adiwijaya
Jurnal Manajemen dan Kewirausahaan 11 (1), 20-30, 2009
92009
The Descriptive Analysis of Aesthetic Appeal, Layout and Functionality and Financial Security: Case Study for The Indonesian E-Commerce
M Adiwijaya, TS Kaihatu, A Nugroho, EW Kartika
Proceeding, 2016
62016
The relationship between self-congruity, brand relationship quality, and brand loyalty
L Hapsari, M Adiwijaya
Asian Journal of Business Research 4 (2), 28-39, 2014
62014
Analisa Strategi Penempatan Merek Sebagai Bagian dalam Komunikasi Pemasaran Terpadu
M Adiwijaya, PS Djati
Jurnal Manajemen. Universitas Kristen Petra. Surabaya, 2006
62006
The Effect of Vendor Trustworthiness toward Online Purchase Intention through Costumer Trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2014
5*2014
Pengukuran kinerja personil perwira, bintara, dan PNS pada polwiltabes Surabaya
SP Djati, M Adiwijaya
Mitra Ekonomi dan Manajemen Bisnis 1 (1), 26-45, 2010
52010
RELATIONAL MARKETING AND CUSTOMERS SHIFTING TENDENCY IN ISLAMIC BANKING IN EAST JAVA
M Adiwijaya
Jurnal Manajemen dan Kewirausahaan 16 (1), 17-26, 2014
42014
Perceived supervisor support (PSS), affective commitment, and organizational citizenship behavior (OCB): study in Indonesian context
EW Kartika, TS Kaihatu, M Adiwijaya, A Nugroho
Unpublished Research Paper, 1-10, 2017
32017
Perluasan Merek:” Strategi Jitu Peluncuran Produk Baru”
M Adiwijaya
Jurnal Ekonomi Modernisasi 1 (2), 105-111, 2005
22005
THE EFFECT OF BRAND TRILOGY ON COSMETIC BRAND LOYALTY.
JA Pribadi, M Adiwijaya, H Herjanto
International Journal of Business & Society 20 (2), 2019
12019
The Impact of Brand Awareness and Country of Origin on Purchase Intention with Mediation of Self Congruity on Chinese Brand Automotive Products Wuling
E Setiadi, M Adiwijaya, H Subagio
Petra International Journal of Business Studies 1 (2), 70-79, 2018
12018
The issues of risk, trust, and customer intention: a search for relationship
M Adiwijaya, TS Kaihatu, A :Nugroho, EW Kartika
Risk Governance & Control: Financial Market & Institutions 1 (7), 82-90, 2017
12017
The effect of vendor trustworthiness toward purchase intention through customer trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2016
12016
Marketing strategies for targeted market segments based on shopping mall images
M Adiwijaya
Petra Christian University Surabaya. PhD Thesis, 2015
12015
ANALYSIS OF GLOBALIZATION TRENDS AND ITS IMPACT ON THE REFLEXIVE SOCIETY AND ON THE DEVELOPMENT OF RETAIL INDUSTRY
M Adiwijaya, SP Djati
1*
Pengaruh Store Atmosphere terhadap Store Image dan Purchase Intention Produk Fashion Merek Zara di Surabaya
S Tansya, H Semuel, M Adiwijaya
Petra Business and Management Review 5 (1), 2019
2019
Factors Affecting the Purchase Intention of Virtual Goods in Mobile Game Clash Royale
J Limanto, H Semuel, M Adiwijaya
Petra International Journal of Business Studies 1 (1), 45-56, 2018
2018
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Articles 1–20