Michael Adiwijaya
Michael Adiwijaya
Assistan Professor of Marketing, Petra Christian University
Verified email at petra.ac.id
Title
Cited by
Cited by
Year
8 jurus jitu mengelola bisnis ritel ala Indonesia
M Adiwijaya
Elex Media Komputindo, 2010
302010
Analisa Strategi Reposisi Merek Dalam Persaingan Pasar
M Adiwijaya
Jurnal Manajemen Pemasaran 2 (2), 2007
142007
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan kantong plastik sebagai salah satu upaya pelestarian lingkungan
M Adiwijaya
Peran pemerintah, industri ritel, dan masyarakat dalam membatasi penggunaan …, 2011
112011
The Effect of Vendor Trustworthiness toward Online Purchase Intention through Costumer Trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2014
10*2014
Pengaruh Perceived Quality Terhadap Brand Loyalty Dengan Brand Image Dan Brand Trust Sebagai Variabel Intervening Pada Merek Laptop Buatan Indonesia
F Gunadi, M Adiwijaya, H Subagio
Petra Business and Management Review 3 (2), 2017
82017
Pengaruh Perceived Risk terhadap Purchase Intention dengan Mediasi Perceived Value dan Customer Attitude pada Pelanggan Online Shopping melalui Media Sosial Facebook di Surabaya
K Henry, M Adiwijaya, H Subagio
Petra Business and Management Review 3 (2), 2017
72017
The relationship between self-congruity, brand relationship quality, and brand loyalty
L Hapsari, M Adiwijaya
Asian Journal of Business Research 1 (1), 2014
72014
The Influence of the Morale and the Commitment of Administration Staff Towards the Organizational Citizenship Behavior and its Impact Towards Service Quality Performance at …
SP Djati, M Adiwijaya
Jurnal Manajemen dan Kewirausahaan 11 (1), 20-30, 2009
72009
Analisa Strategi Penempatan Merek Sebagai Bagian dalam Komunikasi Pemasaran Terpadu
M Adiwijaya, PS Djati
Jurnal Manajemen. Universitas Kristen Petra. Surabaya, 2006
72006
The descriptive analysis of aesthetic appeal, layout and functionality, and financial security: case study for the Indonesia e-commerce
M Adiwijaya, TS Kaihatu, A Nugroho, EW Kartika
The descriptive analysis of aesthetic appeal, layout and functionality, and …, 2016
62016
Perceived supervisor support (PSS), affective commitment, and organizational citizenship behavior (OCB): study in Indonesian context
EW Kartika, TS Kaihatu, M Adiwijaya, A Nugroho
Perceived Supervisor Support (PSS), Affective Commitment, and Organizational …, 2017
52017
Pengukuran kinerja personil perwira, bintara, dan PNS pada polwiltabes Surabaya
SP Djati, M Adiwijaya
Mitra Ekonomi dan Manajemen Bisnis 1 (1), 26-45, 2010
52010
Perluasan Merek:” Strategi Jitu Peluncuran Produk Baru”
M Adiwijaya
Jurnal Ekonomi Modernisasi 1 (2), 105-111, 2005
52005
THE EFFECT OF BRAND TRILOGY ON COSMETIC BRAND LOYALTY.
JA Pribadi, M Adiwijaya, H Herjanto
International Journal of Business & Society 20 (2), 2019
42019
The Effect of Celebrity Endorsement on Instagram Fashion Purchase Intention: The Evidence from Indonesia
H Herjanto, M Adiwijaya, E Wijaya, H Semuel
Organizations and Markets in Emerging Economies 1 (1), 203-221, 2020
32020
The effect of vendor trustworthiness toward purchase intention through customer trust
M Adiwijaya
International Research Journal of Business Studies 7 (3), 189-197, 2016
32016
What makes experience a memorable one for the customers of top Indonesian hotel
H Herjanto, SS Gaur, M Adiwijaya
2014 MAG Scholar Global Business, Marketing, and Tourism Conference, 2014
32014
Pengaruh Store Atmosphere terhadap Store Image dan Purchase Intention Produk Fashion Merek Zara di Surabaya
S Tansya, H Semuel, M Adiwijaya
Petra Business and Management Review 5 (1), 2019
22019
The issues of risk, trust, and customer intention: a search for relationship
M Adiwijaya, TS Kaihatu, A :Nugroho, EW Kartika
Risk Governance & Control: Financial Market & Institutions 1 (7), 82-90, 2017
22017
Marketing strategies for targeted market segments based on shopping mall images
M Adiwijaya
Petra Christian University Surabaya. PhD Thesis, 2015
22015
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Articles 1–20