Anne Roggeveen
Anne Roggeveen
Charles Clarke Reynolds Professor of Retailing & Marketing, Babson College
Verified email at babson.edu - Homepage
Title
Cited by
Cited by
Year
Customer experience creation: Determinants, dynamics and management strategies
PC Verhoef, KN Lemon, A Parasuraman, A Roggeveen, M Tsiros, ...
Journal of retailing 85 (1), 31-41, 2009
24492009
Customer experience management in retailing: An organizing framework
D Grewal, M Levy, V Kumar
Journal of retailing 85 (1), 1-14, 2009
13292009
Store atmospherics: A multisensory perspective
C Spence, NM Puccinelli, D Grewal, AL Roggeveen
Psychology & Marketing 31 (7), 472-488, 2014
3352014
The effect of compensation on repurchase intentions in service recovery
D Grewal, AL Roggeveen, M Tsiros
Journal of retailing 84 (4), 424-434, 2008
2362008
Understanding the co-creation effect: when does collaborating with customers provide a lift to service recovery?
AL Roggeveen, M Tsiros, D Grewal
Journal of the Academy of Marketing Science 40 (6), 771-790, 2012
2122012
Like it or not
KS Coulter, A Roggeveen
Management Research Review, 2012
1492012
Big data and consumer behavior: Imminent opportunities
CF Hofacker, EC Malthouse, F Sultan
Journal of Consumer Marketing, 2016
1162016
Regulatory fit: A meta-analytic synthesis
S Motyka, D Grewal, NM Puccinelli, AL Roggeveen, T Avnet, A Daryanto, ...
Journal of Consumer Psychology 24 (3), 394-410, 2014
1022014
Retail value-based pricing strategies: New times, new technologies, new consumers
D Grewal, AL Roggeveen, LD Compeau, M Levy
Journal of Retailing 88 (1), 1-6, 2012
1012012
The impact of dynamic presentation format on consumer preferences for hedonic products and services
AL Roggeveen, D Grewal, C Townsend, R Krishnan
Journal of Marketing 79 (6), 34-49, 2015
862015
How call center location impacts expectations of service from reputable versus lesser known firms
AL Roggeveen, N Bharadwaj, WD Hoyer
Journal of Retailing 83 (4), 403-410, 2007
842007
How the order of sampled experiential products affects choice
D Biswas, D Grewal, A Roggeveen
Journal of Marketing Research 47 (3), 508-519, 2010
722010
Deal or no deal?
KS Coulter, A Roggeveen
Journal of Research in Interactive Marketing, 2012
712012
Perceived source variability versus familiarity: Testing competing explanations for the truth effect
AL Roggeveen, GV Johar
Journal of Consumer Psychology 12 (2), 81-91, 2002
712002
Changing perceptions and changing behavior in customer relationships
PC Verhoef, PH Franses, B Donkers
Marketing Letters 13 (2), 121-134, 2002
662002
The personalization-privacy paradox: implications for new media
E Aguirre, AL Roggeveen, D Grewal, M Wetzels
Journal of Consumer Marketing, 2016
622016
Do digital displays enhance sales? Role of retail format and message content
AL Roggeveen, J Nordfält, D Grewal
Journal of Retailing 92 (1), 122-131, 2016
612016
The impact of offshored and outsourced call service centers on customer appraisals
N Bharadwaj, AL Roggeveen
Marketing Letters 19 (1), 13-23, 2008
612008
Price-quality relationship in pricing strategies for private labels
D Grewal, J Nordfält, A Roggeveen, R Olbrich, HC Jansen
Journal of Product & Brand Management, 2014
602014
Shall I tell you now or later? Assimilation and contrast in the evaluation of experiential products
K Wilcox, AL Roggeveen, D Grewal
Journal of Consumer Research 38 (4), 763-773, 2011
492011
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