Anne Roggeveen
Anne Roggeveen
Charles Clarke Reynolds Professor of Retailing & Marketing, Babson College
Verified email at - Homepage
Cited by
Cited by
Customer experience creation: Determinants, dynamics and management strategies
PC Verhoef, KN Lemon, A Parasuraman, A Roggeveen, M Tsiros, ...
Journal of retailing 85 (1), 31-41, 2009
Store atmospherics: A multisensory perspective
C Spence, NM Puccinelli, D Grewal, AL Roggeveen
Psychology & Marketing 31 (7), 472-488, 2014
Understanding the co-creation effect: when does collaborating with customers provide a lift to service recovery?
AL Roggeveen, M Tsiros, D Grewal
Journal of the Academy of Marketing Science 40 (6), 771-790, 2012
The effect of compensation on repurchase intentions in service recovery
D Grewal, AL Roggeveen, M Tsiros
Journal of retailing 84 (4), 424-434, 2008
How the COVID-19 pandemic may change the world of retailing
AL Roggeveen, R Sethuraman
Journal of retailing 96 (2), 169, 2020
The future of in-store technology
D Grewal, SM Noble, AL Roggeveen, J Nordfalt
Journal of the Academy of Marketing Science 48 (1), 96-113, 2020
“Like it or not”: Consumer responses to word‐of‐mouth communication in on‐line social networks
KS Coulter, A Roggeveen
Management Research Review 35 (9), 878-899, 2012
The impact of dynamic presentation format on consumer preferences for hedonic products and services
AL Roggeveen, D Grewal, C Townsend, R Krishnan
Journal of Marketing 79 (6), 34-49, 2015
The personalization-privacy paradox: Implications for new media
E Aguirre, AL Roggeveen, D Grewal, M Wetzels
Journal of consumer marketing, 2016
Regulatory fit: A meta-analytic synthesis
S Motyka, D Grewal, NM Puccinelli, AL Roggeveen, T Avnet, A Daryanto, ...
Journal of Consumer Psychology 24 (3), 394-410, 2014
Enhancing customer engagement through consciousness
D Grewal, AL Roggeveen, R Sisodia, J Nordfält
Journal of Retailing 93 (1), 55-64, 2017
Understanding retail experiences and customer journey management
D Grewal, AL Roggeveen
Journal of Retailing 96 (1), 3-8, 2020
The DAST framework for retail atmospherics: The impact of in-and out-of-store retail journey touchpoints on the customer experience
AL Roggeveen, D Grewal, EB Schweiger
Journal of Retailing 96 (1), 128-137, 2020
Do digital displays enhance sales? Role of retail format and message content
AL Roggeveen, J Nordfält, D Grewal
Journal of Retailing 92 (1), 122-131, 2016
Customer experience creation: Determinants, dynamics and management strategies
PC Verheof, KN Lemon, A Parasuraman, A Roggeveen, M Tsiros, ...
Journal of retailing 85 (1), 31-41, 2009
How call center location impacts expectations of service from reputable versus lesser known firms
AL Roggeveen, N Bharadwaj, WD Hoyer
Journal of Retailing 83 (4), 403-410, 2007
Deal or no deal? How number of buyers, purchase limit, and time‐to‐expiration impact purchase decisions on group buying websites
KS Coulter, A Roggeveen
Journal of Research in Interactive Marketing, 2012
How the order of sampled experiential products affects choice
D Biswas, D Grewal, A Roggeveen
Journal of Marketing Research 47 (3), 508-519, 2010
Perceived source variability versus familiarity: Testing competing explanations for the truth effect
AL Roggeveen, GV Johar
Journal of Consumer Psychology 12 (2), 81-91, 2002
The impact of offshored and outsourced call service centers on customer appraisals
N Bharadwaj, AL Roggeveen
Marketing Letters 19 (1), 13-23, 2008
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