Jenny van Doorn
Jenny van Doorn
Professor of Services Marketing, University of Groningen
Verified email at - Homepage
Cited by
Cited by
Customer engagement behavior: Theoretical foundations and research directions
J Van Doorn, KN Lemon, V Mittal, S Nass, D Pick, P Pirner, PC Verhoef
Journal of service research 13 (3), 253-266, 2010
Willingness to pay for organic products: Differences between virtue and vice foods
J Van Doorn, PC Verhoef
International Journal of Research in Marketing 28 (3), 167-180, 2011
Critical incidents and the impact of satisfaction on customer share
J Van Doorn, PC Verhoef
Journal of Marketing 72 (4), 123-142, 2008
Domo arigato Mr. Roboto: Emergence of automated social presence in organizational frontlines and customers’ service experiences
J Van Doorn, M Mende, SM Noble, J Hulland, AL Ostrom, D Grewal, ...
Journal of service research 20 (1), 43-58, 2017
Customization of online advertising: The role of intrusiveness
J Van Doorn, JC Hoekstra
Marketing Letters 24 (4), 339-351, 2013
Does the importance of value, brand and relationship equity for customer loyalty differ between Eastern and Western cultures?
SS Zhang, J van Doorn, PSH Leeflang
International business review 23 (1), 284-292, 2014
Drivers of and barriers to organic purchase behavior
J Van Doorn, PC Verhoef
Journal of Retailing 91 (3), 436-450, 2015
Creating lift versus building the base: current trends in marketing dynamics
PSH Leeflang, THA Bijmolt, J Van Doorn, DM Hanssens, HJ Van Heerde, ...
International Journal of Research in Marketing 26 (1), 13-20, 2009
Customer value management: an overview and research agenda
PC Verhoef, J Van Doorn, M Dorotic
Marketing ZFP 29 (JRM 2), 105-122, 2007
Coproduction of transformative services as a pathway to improved consumer well-being: findings from a longitudinal study on financial counseling
M Mende, J Van Doorn
Journal of Service Research 18 (3), 351-368, 2015
Good, better, engaged? The effect of company-initiated customer engagement behavior on shareholder value
SFM Beckers, J Van Doorn, PC Verhoef
Journal of the Academy of Marketing Science 46 (3), 366-383, 2018
The importance of non-linear relationships between attitude and behaviour in policy research
J Van Doorn, PC Verhoef, THA Bijmolt
Journal of Consumer Policy 30 (2), 75-90, 2007
Customer engagement: Essence, dimensionality, and boundaries
J Van Doorn
Journal of Service Research 14 (3), 280-282, 2011
Consumer perspectives on standardization in international advertising: A student sample
K Backhaus, K Mühlfeld, J Van Doorn
Journal of Advertising Research 41 (5), 53-61, 2001
Understand the perils of co-creation
PC Verhoef, SFM Beckers, J van Doorn
Harvard Business Review 91 (9), 28-28, 2013
Satisfaction as a predictor of future performance: A replication
J Van Doorn, PSH Leeflang, M Tijs
International journal of research in marketing 30 (3), 314-318, 2013
Is there a halo effect in satisfaction formation in business-to-business services?
J Van Doorn
Journal of Service Research 11 (2), 124-141, 2008
Consumer Perceptions of Advertising Standardization: A Cross-Country Study of Different Advertising Categories.
K Backhaus, J Van Doorn
International Management Review 3 (4), 2007
Service robots rising: How humanoid robots influence service experiences and elicit compensatory consumer responses
M Mende, ML Scott, J van Doorn, D Grewal, I Shanks
Journal of Marketing Research 56 (4), 535-556, 2019
The impact of team characteristics on the course and outcome of intergroup price negotiations
K Backhaus, J van Doorn, R Wilken
Journal of Business-to-Business Marketing 15 (4), 365-396, 2008
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