| Uncovering wicked problem’s system structure: Seeing the forest for the trees AM Kennedy, S Kapitan, N Bajaj, A Bakonyi, S Sands Journal of Social Marketing 7 (1), 51-73, 2017 | 80 | 2017 |
| Consumer motivations to create alternative consumption platforms N Bajaj, M Steel, S Ogden, K Rahman Australasian Marketing Journal 28 (3), 50-57, 2020 | 21 | 2020 |
| Communities of benefit exchange–a new taxonomy of alternative consumption practices N Bajaj, S Ogden, M Steel, K Rahman Journal of Consumer Behaviour 20 (6), 1403-1421, 2021 | 9 | 2021 |
| Fast fashion: A wicked problem for macro-social marketing AM Kennedy, S Kapitan, N Bajaj, A Bakonyi, S Sands Social Marketing, 502-508, 2017 | 1 | 2017 |
| Synergistic consumption in exchange economies–understanding the mechanisms of creation and growth NM Bajaj RMIT University, 2019 | | 2019 |
Ann-Marie KennedyUniversity of CanterburyVerified email at canterbury.ac.nz
