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Denise Jarratt
Denise Jarratt
Adjunct Professor of Management, Western Sydney University
Verified email at westernsydney.edu.au
Title
Cited by
Cited by
Year
A comparison of two alternative interviewing techniques used within an integrated research design: a case study in outshopping using semi‐structured and non‐directed …
DG Jarratt
Marketing Intelligence & Planning 14 (6), 6-15, 1996
2031996
The influence of information and advice on competitive strategy definition in small‐and medium‐sized enterprises
G Ian Burke, DG Jarratt
Qualitative Market Research: An International Journal 7 (2), 126-138, 2004
1882004
How are methodologies and tools framing managers' strategizing practice in competitive strategy development?
D Jarratt, D Stiles
British journal of management 21 (1), 28-43, 2010
1852010
A strategic classification of business alliances: a qualitative perspective built from a study of small and medium‐sized enterprises
DG Jarratt
Qualitative Market Research: An International Journal 1 (1), 39-49, 1998
1271998
Shopper taxonomy for retail strategy development
DG Jarratt
International Review of Retail, Distribution and Consumer Research 6 (2 …, 1996
1221996
The practice of foresight in long-term planning
MK Peter, DG Jarratt
Technological Forecasting and Social Change 101, 49-61, 2015
1172015
Outshopping behaviour: an explanation of behaviour by shopper segment using structural equation modelling
D Jarratt
The International Review of Retail, Distribution and Consumer Research 10 (3 …, 2000
1042000
The impact of market and organisational challenges on marketing strategy decision-making: a qualitative investigation of the business-to-business sector
D Jarratt, R Fayed
Journal of Business Research 51 (1), 61-72, 2001
972001
Conceptualizing a relationship management capability
D Jarratt
Marketing Theory 4 (4), 287-309, 2004
942004
The impact of culture on the adoption of high technology products
S Slowikowski, DG Jarratt
Asia Pacific Journal of Marketing and Logistics 8 (3), 14-31, 1996
811996
Market orientation: An iterative process of customer and market engagement
P Hadcroft, D Jarratt
Journal of Business-to-Business Marketing 14 (3), 21-57, 2007
802007
The effect of organisational culture on business-to-business relationship management practice and performance
D Jarratt, G O’Neill
Australasian Marketing Journal (AMJ) 10 (3), 21-40, 2002
792002
Testing a theoretically constructed relationship management capability
D Jarratt
European Journal of Marketing 42 (9/10), 1106-1132, 2008
612008
The complexity of trust in business collaborations
D Jarratt, A Ceric
Australasian Marketing Journal (AMJ) 23 (1), 2-12, 2015
502015
Causal linkages between psychographic and demographic determinants of outshopping behaviour
DG Jarratt, MJ Polonsky
International Review of Retail, Distribution and Consumer Research 3 (3 …, 1993
481993
Modelling outshopping behaviour: a non-metropolitan perspective
DG Jarratt
The International Review of Retail, Distribution and Consumer Research 8 (3 …, 1998
411998
Gender imbalance in the workforce: An examination of the public accounting profession
M Hoddinott, DG Jarratt
Australian Accounting Review 8 (16), 59-67, 1998
351998
Dependence and the application of power and control in major business relationships: a study of manufacturing and service firms in the business‐to‐business sector
D Jarratt, M Morrison
Journal of Strategic Marketing 11 (4), 235-253, 2003
322003
Personal attributes of effective lecturers: The importance of dynamism, communication, rapport and applied knowledge.
T Heffernan, M Morrison, A Sweeney, D Jarratt
International Journal of Management Education (Oxford Brookes University) 8 (3), 2010
282010
Rural outshopping in Australia: the Bathurst-Orange region
MJ Polonsky, DG Jarratt
European Journal of Marketing 26 (10), 5-16, 1992
281992
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