PERCEIVED PRICE AS ANTECEDENT OF SATISFACTION AND LOYALTY: LEARN FROM FAST FOOD INTERNATIONAL RESTAURANTS. TYR Syah, PC Alimwidodo, L Lianti, H Hatta Central european business review 11 (4), 2022 | 17 | 2022 |
Pengaruh Influencer, Membership Program, dan Instagram Ads Terhadap Minat Pembelian Ulang Customer Brand Coach.(Studi Kasus Coach, Plaza Senayan) H Hatta, R Adrenanus Journal of Entrepreneurship, Management and Industry (JEMI) 2 (2), 79-89, 2019 | 14 | 2019 |
Keputusan Pembelian: Pengaruh Kualitas Informasi dan Komunitas Virtual Samsung Galaxy Tab di E-Commerce H Hatta, M Salman Ekonomi Bisnis 21 (1), 2016 | 14 | 2016 |
Trend Design Hijab dan Persepsi Harga Terhadap Keputusan Beli Hijab (Kasus Pada Mahasiswi Universitas Bakrie Jakarta) H Hatta, AN Iswanty Journal of Entrepreneurship, Management and Industry (JEMI) 1 (3), 114-125, 2018 | 7 | 2018 |
Startup Branding: A Case Study of Pegipegi T Wismiarsi, M Shihab, Saggaff, H Hatta, N Tjandra Transnational Marketing Journal (TMJ) 1 (8/2020), 24, 2020 | 5 | 2020 |
Iklan Online Dian Santro Terhadap Minat Beli Pelanggan di Bukalapak (Promo Setiap Tanggal Kembar 12-12) H Hatta, S Khoirunnisa Journal Entrepreneurship Management and Industry 3 (1), 1-5, 2020 | 5 | 2020 |
Faktor yang memengaruhi keputusan konsumen menonton program acara Djarum Indonesia Super League di ANTV di provinsi Lampung H Hatta, F Ardhita Prosiding Seminar Nasional INDOCOMPAC, 2016 | 5 | 2016 |
Analisis Kepuasa Pelanggan E-Commerce Venus Di DKI Jakarta Ditinjau Dari E-Service Quality H Hatta, SGR Rumahorbo Journal of Entrepreneurship, Management and Industry (JEMI) 4 (1), 1-10, 2021 | 4 | 2021 |
Pengaruh Efektivitas Iklan Online Terhadap Minat Beli Pelanggan Bukalapak H Hatta, S Khairunnisa Journal of Entrepreneurship, Management and Industry (JEMI) 3 (1), 1-5, 2020 | 2 | 2020 |
Efektivitas Sponsorship Dalam Meningkatkan Brand Awareness PT. Sentra Timur Residence di Universitas Bakrie (Studi Kasus: Event Maroon Festival 2017) H Hatta, A Muhammad Journal of Entrepreneurship, Management and Industry (JEMI) 1 (2), 92-99, 2018 | 2 | 2018 |
Pemberdayaan Komunitas Wirausaha Muda Berbasis Content Marketing Di Prumpung Tengah Jakarta Timur T Widiastuti, EJ Mihardja, H Hatta Jurnal Pengabdian Kepada Masyarakat (MEDITEG) 6 (2), 23-38, 2021 | 1 | 2021 |
HECARE: Sustainability Start-Up Innovation Based on Circular Economy Through Processing Food Waste into Products with High Use Value NP Purmayanti, KE Suyantini, KJ Ardani, DA Widyastuti, H Hatta Journal of Business And Entrepreneurship 11 (2), 144-154, 2023 | | 2023 |
Perceived Price as Antecedent of Satisfaction and Loyalty: Learn from Fast Food Multinational Restaurants in Indonesia T Yanuar Rahmat Syah, PC Alimwidodo, L Lianti, H Hatta Central European Business Review 11 (4), 63-84, 2022 | | 2022 |
The Service of Excellent on Course Program at MarkPlus, Inc Jakarta NS Rattu, H Hatta Journal of Entrepreneurship, Management and Industry (JEMI) 4 (3), 135-148, 2022 | | 2022 |
Buku Referensi Manajemen Persaingan Usaha di Bidang Pengusaha Pengurusan Jasa Kepabeanan (PPJK) J Haikal, D Rudianto, H Hatta, DA Widyastuti, BI Santoso Universitas Bakrie, 2022 | | 2022 |
Manajemen Persaingan Usaha A Fortunisa, DA Widyastuti, H Hatta, D Rudianto, BI Santoso Universitas Bakrie, 2022 | | 2022 |
Brand Awareness dan Perceived Ease of Use terhadap Customer Purchase Intention di Tokopedia Jakarta H Hatta Universitas Bakrie, 2021 | | 2021 |
Prakarya Membuat Mainan Anti Korupsi M Ihsan, IP Gunawan, H Hatta Indonesian Journal for Social Responsibility 1 (02), 89-94, 2019 | | 2019 |
Factors Affecting Business Development of Warung Tegal: The Case of Warung Tegal in Jabodetabek T Susanto, MD Novianti, R Johannes, H Hatta, AD Rilman, A Budipriyanto 3rd International Conference on Accounting, Management and Economics 2018 …, 2019 | | 2019 |
STRATEGY FOR DEVELOPING SMES AT FARMERS LEVEL TO INCREASE VALUE ADDED OF NATIONAL SEAWEED PRODUCTION H Hatta Universitas Bakrie, 2017 | | 2017 |