| Students’ perception towards e-learning during COVID-19 pandemic in India: An empirical study MA Khan, MK Nabi, M Khojah, M Tahir Sustainability 13 (1), 57, 2020 | 383 | 2020 |
| Learners’ perspective towards e-exams during COVID-19 outbreak: Evidence from higher educational institutions of India and Saudi Arabia MA Khan, V Vivek, M Khojah, MK Nabi, M Paul, SM Minhaj International Journal of Environmental Research and Public Health 18 (12), 6534, 2021 | 53 | 2021 |
| Hyper-personalization–fashion sustainability through digital clienteling G Jain, S Rakesh, MK Nabi, KR Chaturvedi Research Journal of Textile and Apparel 22 (4), 320-334, 2018 | 42 | 2018 |
| Corporate social responsibility and firm-based brand equity: the moderating effect of marketing communication and brand identity AA Alakkas, Vivek, M Paul, MK Nabi, MA Khan Sustainability 14 (10), 6033, 2022 | 25 | 2022 |
| Students’ perception towards e-learning during COVID-19 pandemic in India: An empirical study. Sustainability, 13 (1), 57 MA Khan, V Vivek, MK Nabi, M Khojah, M Tahir | 21 | 2020 |
| Problems and Imperatives of Rural Marketing in India' MK Nabi, KC Raut Indian Journal of Marketing 24 (2-3), 16-24, 1995 | 13 | 1995 |
| The effect of eWOM on consumer purchase intention and mediating role of brand equity: a study of apparel brands Z Khan, A Khan, MK Nabi, Z Khanam, M Arwab Research Journal of Textile and Apparel, 2023 | 10 | 2023 |
| Demystifying the effect of social media usage and eWOM on purchase intention: the mediating role of brand equity Z Khan, A Khan, MK Nabi, Z Khanam Journal of Economic and Administrative Sciences, 2024 | 6 | 2024 |
| Students’ Perception towards E-Learning during COVID-19 Pandemic in India: An Empirical Study. Sustainability 2021, 13, 57 MA Khan, V Vivek, MK Nabi, M Khojah, M Tahir | 6 | 2021 |
| Consumer rights and protection in India MK Nabi, MI Nabi, KC Raut New Century Publications, 2015 | 5 | 2015 |
| Neo Consumers on The Block: Consequences of Television Advertising on Children KCR M.K.Nabi Journal of Business Management Commerce and Reseach 1 (2), 54-60, 2012 | 4 | 2012 |
| Students’ perception towards e-learning during COVID-19 pandemic in India: An empirical study. Sustainability. 2021; 13 (1): 57 MA Khan, MK Nabi, M Khojah, M Tahir | 4 | |
| “I think exactly the same”—trust in SMIs and online purchase intention: a moderation mediation analysis using PLS-SEM A Khan, Z Khan, MK Nabi Journal of Advances in Management Research, 2024 | 3 | 2024 |
| Impact of FDI on the Indian Retail Sector MKN M. Afzal Saifi Journal of Business Management, Commerce and Research 2 (6), 1-10, 2013 | 3* | 2013 |
| A Critical Appraisal on Consumer Protection:A Study of Service Sector Redressal in the State of Odisha MIN M.K.Nabi IIM Journal 2 (1), 87-98, 2013 | 3* | 2013 |
| Application Of Multidimensional Scaling Model Towards Positioning of Commercial Banks: A Case Study of Public Sector v/s Private Sector Banks RM Rabani, KN Mohamad The International Journal, Reseach Journal of Social Science & Management 3 …, 2013 | 2 | 2013 |
| Consumer Protection: New Age Challenges MI Nabi, MK Nabi The Orissa Journal of Commerce, IV, 66-75, 0 | 2 | |
| Ethics in Indian Advertisements: Concept and Regulatory Measures RP M.K.Nabi SIDDHANT: A Journal of Decision Making 14 (1), 1-9, 2014 | 1 | 2014 |
| Green marketing Myopia:A Conceptual Framework MS M.K.NaBI Ekansh 1 (3), 1-3, 2011 | 1* | 2011 |
| Unveiling the role of social media and females’ intention to buy online cosmetics A Khan, Z Khan, MK Nabi, I Saleem Global Knowledge, Memory and Communication, 2024 | | 2024 |
Mohammed Arshad KhanSaudi Electronic UniversityVerified email at seu.edu.sa
