Jane Summers
Jane Summers
Associate Professor, Marketing, University of Southern Queensland
Verified email at usq.edu.au
Cited by
Cited by
Marketing esportivo
MJ Morgan, J Summers
Thomson Learning, 2008
More than just the media: Considering the role of public relations in the creation of sporting celebrity and the management of fan expectations
J Summers, MJ Morgan
Public Relations Review 34 (2), 176-182, 2008
CW Lamb, JF Hair Jr, C McDaniel Jr, J Summers, M Gardiner
Cengage AU, 2018
Sports marketing
MJJ Morgan, J Summers
Cengage Learning Australia, 2005
Sports marketing
M Johnson Morgan, J Summers
Thomson Nelson Australia Pty Ltd, 2005
The practice of quality in assuring learning in higher education
E French, J Summers, S Kinash, R Lawson, T Taylor, J Herbert, ...
Quality in Higher Education 20 (1), 24-43, 2014
Essentials of marketing
J Summers, M Gardiner, G Lamb, J Hair, C McDaniel
Communication skills handbook
J Summers, B Smith
John Wiley & Sons Australia, Ltd., 2010
Australia as a Holiday Destination: Young Americans' vs. Young Chinese Malaysians' Decision Making
J Summers, JR McColl-Kennedy
Journal of Hospitality & Leisure Marketing 5 (4), 33-55, 1998
Hunting and gathering: new imperatives in mapping and collecting student learning data to assure quality outcomes
R Lawson, T Taylor, E French, E Fallshaw, C Hall, S Kinash, J Summers
Higher Education Research & Development 34 (3), 581-595, 2015
Hunters and gatherers: Strategies for curriculum mapping and data collection for assuring learning
R Lawson, T Taylor, E Fallshaw, J Summers, S Kinash, E French, ...
Office for Learning and Teaching. Dept. of Industry, Innovation, Science …, 2013
Digital literacy in higher education: The rhetoric and the reality
LJ Burton, J Summers, J Lawrence, K Noble, P Gibbings
Myths in education, learning and teaching, 151-172, 2015
Evoking the Past: Exploring Nostalgia’s Relevance to Sport Consumption
J Summers, M Johnson, J McColl-Kennedy
ACR Asia-Pacific Advances, 2001
The impact of sponsorship awareness in low involvement settings
FM Woodside, J Summers
Contemporary Management Research 8 (3), 2012
Hunters & Gatherers: Strategies for curriculum mapping and data collection for assurance of learning
R Lawson, T Taylor, E Fallshaw, EL French, C Hall, S Kinash, J Summers
Proceedings of the ATN Assessment Conference 2011, 2011
Sponsorship leveraged packaging: An exploratory study in FMCG
F Woodside, J Summers
Journal of Marketing Communications 17 (02), 87-105, 2011
Sports marketing
J Summers, JM Morgan
Scarborough ON, Thomson Learning Nelson, 2005
Australian higher education evaluation through assurance of learning
S Kinash, T Mathew, R Lawson, J Herbert, EL French, T Taylor, C Hall, ...
Proceedings of: 8th International Conference on Evaluation for Practice …, 2012
The role of nostalgia in determining consumers' sport team identification
M Volkov, M Johnson Morgan, J Summers
Proceedings of the 6th Annual Sport Marketing Association Conference (SMA …, 2008
Critical success factors for regional community portals: a preliminary model
M Lawley, J Summers, A Koronios, M Gardiner
Proceedings of the 5th Australian and New Zealand Marketing Academy …, 2001
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