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Peter Wagstaff
Peter Wagstaff
Senior Lecturer in Marketing, Department of Marketing, Monash Business School, Monash University
Verified email at monash.edu
Title
Cited by
Cited by
Year
Brand rivalry and community conflict
MT Ewing, PE Wagstaff, IH Powell
Journal of Business Research 66 (1), 4-12, 2013
1882013
The development of competent marketing professionals
I Walker, Y Tsarenko, P Wagstaff, I Powell, M Steel, J Brace-Govan
Journal of Marketing Education 31 (3), 253-263, 2009
1282009
Educational podcasting: fad or future?
PE Wagstaff
Australian and New Zealand Marketing Academy Conference 2007, 3189-3195, 2007
92007
Orientation module to increase ease of access to online discussion forum for postgraduate students
J Brace-Govan, S Luxton, P Wagstaff
Meeting at the Crossroads. Short Paper Proceedings of the 18th Annual …, 2001
52001
Cultivating Effective Marketing Student Teams: Making Instructors’ Tacit Theories Visible
S Lindsay, P Wagstaff, C Jevons, AGB Cruz
Journal of Marketing Education 45 (2), 155-166, 2023
12023
Post-feedback grading to build growth mindset
P Wagstaff, P Murphy
Australian and New Zealand Marketing Academy Conference 2023, 2023
2023
Interactive oral exams: Authentic assessment at scale
E Brady, P Wagstaff, AGB Cruz
Australian and New Zealand Marketing Academy Conference 2023, 2023
2023
Designing for who? The conflict between student usability and learning analytics
PE Wagstaff
Moodle Moot Australia, 2015
2015
The role of technology in the new course delivery model: Honing in on evolving student expectations and behaviours
PE Wagstaff
ISSOTL Conference: Leading Learning and the Scholarship of Change, 2015
2015
Integrating research and learning skills into the academic curriculum through a flipped model
A Taib, PE Wagstaff, A Dixon, J Hook
Association for Academic Language and Learning (AALL) Symposium, 2014
2014
Holden versus Ford: Brand Tribalism (In the Antipodes)
MT Ewing, PE Wagstaff, IH Powell
6th International Thought Leaders in Brand Management Conference, 2010
2010
An exploratory study of the use of supplementary teaching and learning resources in marketing education
PE Wagstaff, N Grigoriou, KW Montagu
Marketing Accountabilities and Responsibilities: ANZMAC 2004 (Australian and …, 2004
2004
Quality in equals quality out: validating the use of the WMS in student admissions
RE Bedggood, PE Wagstaff
ANZMAC, Adelaide SA Australia, 1381-1387, 2003
2003
Perspectives on the development of a marketing professional
Y Tsarenko, IM Walker, PE Wagstaff
Australian and New Zealand Marketing Academy Conference 2003, 1407-1414, 2003
2003
Managing the mayhem: Quantifying student selection criteria using the WMS
PE Wagstaff, RE Bedggood
Australian and New Zealand Marketing Academy Conference 2002, 1991-1996, 2002
2002
An orientation module for online marketing education
P Wagstaff, J Brace-Govan, S Luxton
Australian and New Zealand Marketing Academy Conference 2001, 1-1, 2001
2001
Service innovation in e-Education: Practicing what we preach
S Luxton, P Wagstaff, J Brace-Govan
Australian and New Zealand Marketing Academy Conference 2001, 1-1, 2001
2001
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