Brett Hollenbeck
Brett Hollenbeck
UCLA Anderson School of Management
Verified email at anderson.ucla.edu - Homepage
Title
Cited by
Cited by
Year
Online Reputation Mechanisms and the Decreasing Value of Chain Affiliation
B Hollenbeck
Journal of Marketing Research 55 (5), 636-654, 2018
53*2018
The Economic Advantages of Chain Organization
B Hollenbeck
RAND Journal of Economics 48 (4), 1103-1135, 2017
42*2017
Taxation and Market Power in the Legal Marijuana Industry
B Hollenbeck, K Uetake
RAND Journal of Economics, 2021
272021
Advertising Strategy in the Presence of Reviews: an Empirical Analysis
B Hollenbeck, S Moorthy, D Proserpio
Marketing Science 38 (5), 793-811, 2019
252019
The Market for Fake Reviews
S He, B Hollenbeck, D Proserpio
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3664992, 2020
122020
Horizontal Mergers and Innovation in Concentrated Industries
B Hollenbeck
Quantitative Marketing and Economics 18, 1-37, 2020
122020
Winning Big: Scale and Success in Retail Entrepreneurship
B Hollenbeck, R Giroldo
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3613183, 2020
22020
Leveraging Loyalty Programs Using Competitor Based Targeting
B Hollenbeck, W Taylor
https://papers.ssrn.com/abstract_id=3353432, 2019
1*2019
Concentration, Retail Markups, and Countervailing Buyer Power: Evidence from Retail Lotteries
B Hollenbeck, R Giroldo
Available at SSRN 3865811, 2021
2021
How Fake Customer Reviews Do – and Don’t – Work
DP Sherry He, Brett Hollenbeck
Harvard Business Review, 2020
2020
Sales and Rank on Amazon. com
S He, B Hollenbeck
Available at SSRN, 2020
2020
Emerging Issues in Marijuana Taxation (Law Panel)
S Lowry, C Weber, P Oglesby, B Hollenbeck, D Rowe
112th Annual Conference on Taxation, 2019
2019
Essays on competition under asymmetric information
B Hollenbeck
2014
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Articles 1–13