Steven D'Alessandro
Steven D'Alessandro
Professor of Marketing, University of Tasmania
Verified email at
Cited by
Cited by
An application of the ECSI model as a predictor of satisfaction and loyalty for backpacker hostels
B Chitty, S Ward, C Chua
Marketing Intelligence & Planning, 2007
Marketing Research: Asia-Pacific Edition
WG Zikmund, S D'Alessandro, H Winzar, B Lowe, B Babin
Cengage AU, 2017
Global branding, country of origin and expertise: An experimental evaluation.
S Pecotich, Anthony and Ward
International Marketing Review 24 (3), 271-296, 2007
Consumer behaviour
L Schiffman, A O'Cass, A Paladino, S D'Alessandro, D Bednall
Pearson Education, 2010
Perceived risk and trust as antecedents of online purchasing behavior in the USA gemstone industry
S D'Alessandro, A Girardi, L Tiangsoongnern
Asia pacific journal of marketing and logistics, 2012
Evaluation of wine by expert and novice consumers in the presence of variations in quality, brand and country of origin cues
S D’Alessandro, A Pecotich
Food Quality and Preference 28 (1), 287-303, 2013
Real or relevant beauty? Body shape and endorser effects on brand attitude and body image
S D'Alessandro, B Chitty
Psychology & Marketing 28 (8), 843-878, 2011
Traditional culture, political ideologies, materialism and luxury consumption in C hina
G Sun, S D'Alessandro, L Johnson
International journal of consumer studies 38 (6), 578-585, 2014
The validation of a use innovativeness scale
A Girardi, GN Soutar, S Ward
European Journal of Innovation Management, 2005
Ownership patterns for durable goods and financial assets: A Rasch analysis
GN Soutar, SP Cornish-Ward
Applied Economics 29 (7), 903-911, 1997
Co-creating value in higher education: The role of interactive classroom response technologies
JLH Bowden, S D’Alessandro
The Canadian Centre of Science and Education, 2011
Identifying consumer value co-created through social support within online health communities
S Stewart Loane, CM Webster, S D’Alessandro
Journal of Macromarketing 35 (3), 353-367, 2015
Communication that changes lives: social support within an online health community for ALS
SS Loane, S D'Alessandro
Communication Quarterly 61 (2), 236-251, 2013
Learner motivation for MOOC registration and the role of MOOCs as a university ‘taster’
JP Howarth, S D’Alessandro, L Johnson, L White
International Journal of Lifelong Education 35 (1), 74-85, 2016
Do we measure what we expect to measure? Some issues in the measurement of culture in consumer research
G Sun, S D’Alessandro, LW Johnson, H Winzar
International Marketing Review, 2014
A cross-national validation of the Narver and Slater market orientation scale
S Ward, A Girardi, A Lewandowska
Journal of Marketing Theory and Practice 14 (2), 155-167, 2006
Using blueprinting and benchmarking to identify marketing resources that help co-create customer value
A Ceric, S D'Alessandro, G Soutar, L Johnson
Journal of Business Research 69 (12), 5653-5661, 2016
Is the marketing concept always necessary? The effectiveness of customer, competitor and societal strategies in business environment types
S Ward, A Lewandowska
European Journal of Marketing, 2008
Chinese cultural values and the Asian meltdown
S Ward, C Pearson, L Entrekin
International Journal of Social Economics, 2002
Essentials of SPSS for Windows versions 14 & 15: a business approach
B Lowe, HF Winzar, S Ward
Thomson Learning Australia, 2007
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