| More evidence challenging the robustness and usefulness of the attraction effect S Yang, M Lynn Journal of Marketing Research 51 (4), 508-513, 2014 | 166 | 2014 |
| Eye movements on restaurant menus: A revisitation on gaze motion and consumer scanpaths SS Yang International Journal of Hospitality Management 31 (3), 1021-1029, 2012 | 124 | 2012 |
| Menu price presentation influences on consumer purchase behavior in restaurants SS Yang, SE Kimes, MM Sessarego International Journal of Hospitality Management 28 (1), 157-160, 2009 | 74 | 2009 |
| $ or dollars: Effects of menu-price formats on restaurant checks SS Yang, SE Kimes, MM Sessarego | 19 | 2009 |
| Wine list characteristics associated with greater wine sales SS Yang, M Lynn | 14 | 2009 |
| The Attraction Effect: An Overview, Its Fragility, and a Meta-Analysis SS Yang Cornell University, 2013 | 4 | 2013 |
| “$ or Dollars?: Effects of Menu Price Formats on Customer Price Purchases S Yang, S Kimes, M Sessarego Cornell Hospitality Report 9 (8), 2009 | 2 | 2009 |
| China Coast: A case on multi-unit restaurant feasibility SS Yang Journal of Hospitality & Tourism Cases 9 (1), 54-58, 2021 | | 2021 |
| Restaurant Checks SS Yang, SE Kimes, MM Sessarego | | |
Michael LynnProfessor of Consumer Psychology, School of Hotel Administration, Cornell UniversityVerified email at cornell.edu
