Interaction episodes as engines of relationship change PH Schurr, L Hedaa, J Geersbro Journal of Business Research 61 (8), 877-884, 2008 | 116 | 2008 |
Value appropriation in business exchange–literature review and future research opportunities C Ellegaard, C J. Medlin, J Geersbro Journal of Business & Industrial Marketing 29 (3), 185-198, 2014 | 79 | 2014 |
Multidexterity in customer relationship management: Managerial implications and a research agenda T Ritter, J Geersbro industrial marketing management 69, 74-79, 2018 | 69 | 2018 |
Organizational relationship termination competence: A conceptualization and an empirical test T Ritter, J Geersbro Industrial Marketing Management 40 (6), 988-993, 2011 | 64 | 2011 |
External performance barriers in business networks: uncertainty, ambiguity, and conflict J Geersbro, T Ritter Journal of Business & Industrial Marketing 25 (3), 196-201, 2010 | 56 | 2010 |
Interconnected levels of multi-stage marketing: A triadic approach M Vedel, J Geersbro, T Ritter jbm-Journal of Business Market Management 5 (1), 1-20, 2012 | 33 | 2012 |
Qualitative research in business marketing management A Lindgreen, CA Di Benedetto, SC Thornton, J Geersbro Industrial Marketing Management 98, A1-A9, 2021 | 24 | 2021 |
Sensemaking in business networks–making sense of business networks J Geersbro 20th IMP Conference, Copenhagen, Denmark, 2004 | 18 | 2004 |
Antecedents and consequences of sales representatives' relationship termination competence J Geersbro, T Ritter Journal of Business & Industrial Marketing 28 (1), 41-49, 2013 | 16 | 2013 |
Navigating in business relationships: Distinguishing relationship value, relationship quality, and relationship structure T Ritter, J Geersbro The 28th IMP Conference: Combining the social and technological aspects of …, 2012 | 16 | 2012 |
Creating value through intermediaries J Geersbro, M Vedel 24th IMP Conference, 2008 | 14 | 2008 |
Past, present, and future business-to-business marketing research A Lindgreen, CA Di Benedetto, J Geersbro, T Ritter Industrial Marketing Management 69, 1-4, 2018 | 11 | 2018 |
Antecedents of Customer Relationship Termination' T Ritter, J Geersbro 26th IMP-conference, 2010 | 9 | 2010 |
Value appropriation within a business network C Ellegaard, J Geersbro, C Medlin | 9 | 2010 |
Antecedents of customer relationship termination J Geersbro, T Ritter | 9 | 2010 |
Triadic interconnectedness in indirect sales: Value creation and strategic positioning M Vedel, J Geersbro | 4 | 2010 |
Barriers to terminate unwanted customer relationships J Geersbro, T Ritter Proceedings of the 38th EMAC Conference, Nantes, France, 2009 | 4 | 2009 |
A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success T Ritter, J Geersbro, WJ Johnston | 3 | 2011 |
Dynamic or boring: The theory of stable business relationships J Geersbro, L Hedaa, PH Schurr 23rd Annual IMP Conference, 2007 | 3 | 2007 |
How the interplay between subjective and objective financial risk influences consumers’ expectations, information search, and product satisfaction T Hansen, J Geersbro, HP Larsen Journal of Marketing Trends: Official Journal of the International Marketing …, 2019 | 2 | 2019 |