Corporate reputation and competitiveness R Chun, R Da Silva, G Davies, S Roper Routledge, 2005 | 1350 | 2005 |
Corporate reputation and competitiveness G Davies, R Chun, RV Da Silva, S Roper Corporate Communications: An International Journal 8 (2), 148-149, 2003 | 1350* | 2003 |
A corporate character scale to assess employee and customer views of organization reputation G Davies, R Chun, RV da Silva, S Roper Corporate reputation review 7 (2), 125-146, 2004 | 695 | 2004 |
The personification metaphor as a measurement approach for corporate reputation G Davies, R Chun, RV da Silva, S Roper Corporate reputation review 4 (2), 113-127, 2001 | 682 | 2001 |
Towards a unified theory of brand equity: Conceptualizations, typologies and avenues for future research NS Davcik, RV da Silva, JF Hair Business Research Unit Instituto Universitário de Lisboa, Working Paper 14 2 …, 2014 | 355* | 2014 |
Towards a unified theory of brand equity: conceptualizations, taxonomy and avenues for future research NS Davcik, R Vinhas da Silva, JF Hair Journal of Product & Brand Management 24 (1), 3-17, 2015 | 353 | 2015 |
Cognitive, affective attributes and conative, behavioural responses in retail corporate branding R Vinhas Da Silva, S Faridah Syed Alwi Journal of Product & Brand Management 15 (5), 293-305, 2006 | 301 | 2006 |
Online corporate brand image, satisfaction and loyalty RV Da Silva, SFS Alwi Journal of Brand Management 16 (3), 119-144, 2008 | 237 | 2008 |
Online brand attributes and online corporate brand images R Vinhas Da Silva, S Faridah Syed Alwi European Journal of Marketing 42 (9/10), 1039-1058, 2008 | 160 | 2008 |
Online and offline corporate brand images: Do they differ? SFS Alwi, RV Da Silva Corporate Reputation Review 10 (4), 217-244, 2007 | 107 | 2007 |
Trust and reciprocity in building inter-personal and inter-organizational commitment in small business co-operatives O Pesämaa, T Pieper, RV da Silva, WC Black, JF Hair Jr Journal of Co-operative Organization and Management 1 (2), 81-92, 2013 | 96 | 2013 |
Boosting government reputation through CRM R Da Silva, L Batista International journal of public sector management 20 (7), 588-607, 2007 | 93 | 2007 |
Assessing the influence of retail buyer variables on the buying decision-making process R Da Silva, G Davies, P Naude European Journal of Marketing 36 (11/12), 1327-1343, 2002 | 85 | 2002 |
A critical success factor model for CRM implementation RV Da Silva, I Rahimi International Journal of Electronic Customer Relationship Management 1 (1), 3-15, 2007 | 73 | 2007 |
Assessing customer orientation in the context of buyer/supplier relationships using judgmental modelling RV Da Silva, G Davies, P Naudé Industrial Marketing Management 31 (3), 241-252, 2002 | 62 | 2002 |
Volunteerism, compassion and religiosity as drivers of donations practices ME de Abreu, RMS Laureano, RV da Silva, P Dionísio International Journal of Nonprofit and Voluntary Sector Marketing 20 (3 …, 2015 | 40 | 2015 |
Individual actors and embeddedness in business-to-business interactions SM Gonçalves, RV da Silva, N Teixeira Industrial Marketing Management, 2018 | 39 | 2018 |
B2B: A paradigm shift from economic exchange to behavioral theory: A quest for better explanations and predictions P LaPlaca, RV da Silva Psychology & Marketing 33 (4), 232-249, 2016 | 37 | 2016 |
Assessing brand personality associations of top-of-mind wine brands A Brochado, R Vinhas da Silva, P LaPlaca International Journal of Wine Business Research 27 (2), 125-142, 2015 | 37 | 2015 |
The direct and indirect impact of country personality on behavioral intentions for traveling: the full mediation effect of the affective country image B Carlos, R Da Silva, F Salgueiro International Journal of Business and Economic Development (IJBED) 2 (3), 2014 | 34* | 2014 |