Raechel Johns
Raechel Johns
Associate Professor in Marketing
Verified email at canberra.edu.au
TitleCited byYear
The effect of environmental CSR issues on corporate/brand reputation and corporate profitability
M Khojastehpour, R Johns
European Business Review, 2014
The impact of internet banking on business‐customer relationships (are you being self‐served?)
R Johns, B Perrott
International Journal of Bank Marketing, 2008
Generation Y: evaluating services experiences through mobile ethnography
M Muskat, B Muskat, A Zehrer, R Johns
Tourism Review, 2013
Internationalization and relationship marketing: an introduction
M Khojastehpour, R Johns
European Business Review, 2014
Assessing Motivational Interviewing through Co-Active Life Coaching Tools as a Smoking Cessation Intervention: A Demonstration Study.
T Mantler, JD Irwin, D Morrow
International Journal of Evidence Based Coaching & Mentoring 8 (2), 2010
Marketing research: An integrated approach
AM Wilson, R Jones, K Miller, R Pentecost
Sports promotion and the Internet
R Johns
The Cyber Journal of Sport Marketing 1 (4), 43-49, 1997
Inclusive by design: transformative services and sport-event accessibility
TJ Dickson, S Darcy, R Johns, C Pentifallo
The Service Industries Journal 36 (11-12), 532-555, 2016
Transition of self: Repositioning the celebrity brand through social media—The case of Elizabeth Gilbert
R Johns, R English
Journal of Business Research 69 (1), 65-72, 2016
From pre-internationalization to post-internationalization: relationship marketing perspective
M Khojastehpour, R Johns
Journal of Strategic Marketing 23 (2), 157-174, 2015
Relationship marketing in a self-service context: No longer applicable?
R Johns
Journal of Relationship Marketing 11 (2), 91-115, 2012
International Business, Managing in the Asia-Pacific
G Fisher, R Johns, R Griffin, M Pustay
Pearson Education, Australia., 2006
Community change: Water management through the use of social media, the case of Australia's Murray-Darling Basin
R Johns
Public relations review 40 (5), 865-867, 2014
Mothers influencing mothers: the use of virtual discussion boards and their influence on consumption
R Johns, RM English
International Journal of Web Based Communities 10 (3), 319-338, 2014
The power of celebrity: exploring the basis for Oprah’s successful endorsement of Australia as a vacation destination
R Johns, B Weir, R Weir
Journal of Vacation Marketing 21 (2), 117-130, 2015
Career development in higher education through group mentoring: A case study of desirable attributes and perceptions of a current programme
R Johns, J McNamara
Australian Journal of Career Development 23 (2), 79-87, 2014
Information technology and relationship marketing in an inter-firm context: implications for research
R Johns, D Low, D Blackman
ANZMA conference proceedings, 1-14, 2009
Marketing and Branding Implications of a Corporate Service Program: The Case of Women's Group Mentoring.
R Johns, J McNamara, Z Moses
International Journal of Evidence Based Coaching & Mentoring 10 (1), 2012
The relevance of a marketing degree: Employers' perceptions of Marketing Graduates in Australia.
R Johns
E-Journal of Business Education & Scholarship of Teaching 2 (1), 2008
Introducing the transformative service mediator: Value creation with vulnerable consumers
R Johns, J Davey
Journal of Services Marketing, 2019
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