| Determining mobile money service customer satisfaction and continuance usage through service quality KK Twum, JPB Kosiba, RE Hinson, AYB Gabrah, EN Assabil Journal of Financial Services Marketing 28 (1), 30-42, 2023 | 15 | 2023 |
| Franchising in African markets: Motivations and challenges from a Sub‐Saharan African country perspective ANA Kastner, MA Mahmoud, SCK Buame, AYB Gabrah Thunderbird International Business Review 61 (2), 169-181, 2019 | 7 | 2019 |
| Analysing Dewey’s vocational aspects of education and Maslow’s theory of motivation in support of vocational education and training E Takyi Mensah, M Chen, SY Ntim, A Gabrah Discover Education 2 (1), 18, 2023 | 6 | 2023 |
| Service quality affecting student satisfaction in higher education institutions in Ghana GK Amoako, GO Ampong, AYB Gabrah, F de Heer, A Antwi-Adjei Cogent Education 10 (2), 2238468, 2023 | 3 | 2023 |
| Digital Marketing and Sustainability Competitive Advantage: A Conceptual Framework GK Amoako, BG Agyeiwah, GAY Benewaa, GOA Ampong In Handbook of Research on Achieving Sustainable Development Goals With …, 2023 | 3 | 2023 |
| The role of micro insurance on poverty reduction: a study of insurance companies in ghana A Gabrah, ET Mensah, D Yidana Int. J. Manag. Rev 8, 39-57, 2020 | 3 | 2020 |
| Retail mix and retail image amongst women: the mediating role of employee attitude R Dzogbenuku, S Keelson, GK Amoako, AYB Gabrah Cogent Business & Management 11 (1), 2329042, 2024 | | 2024 |
| Stakeholder Integration and Corporate Entrepreneurship AYB Gabrah, GK Amoako, E Anwana Stakeholder Management and Entrepreneurship in Africa, 9-22, 2024 | | 2024 |
| Africa’s Response to SDGs: Barriers and Challenges AYB Gabrah, GK Amoako, GOA Ampong Corporate Sustainability in Africa: Responsible Leadership, Opportunities …, 2023 | | 2023 |
| Sustainable Buying and Buyer Performance: Evidence from a Ghanaian Perspective ET Mensah, AYB Gabrah, E Marfo British Journal of Marketing Studies 11 (2), 15-49, 2023 | | 2023 |
Professor George Kofi AmoakoFull Professor -Marketing Department Ghana Communication Technology UniversityVerified email at gctu.edu.gh
