Yuliya Strizhakova
Yuliya Strizhakova
Verified email at camden.rutgers.edu
Title
Cited by
Cited by
Year
Effects of alcohol advertising exposure on drinking among youth
LB Snyder, FF Milici, M Slater, H Sun, Y Strizhakova
Archives of pediatrics & adolescent medicine 160 (1), 18-24, 2006
4662006
Branded products as a passport to global citizenship: Perspectives from developed and developing countries
Y Strizhakova, RA Coulter, LL Price
Journal of International Marketing 16 (4), 57-85, 2008
2742008
Branded products as a passport to global citizenship: Perspectives from developed and developing countries
Y Strizhakova, RA Coulter, LL Price
Journal of International Marketing 16 (4), 57-85, 2008
2742008
The meanings of branded products: A cross-national scale development and meaning assessment
Y Strizhakova, RA Coulter, LL Price
International Journal of Research in Marketing 25 (2), 82-93, 2008
1732008
The meanings of branded products: A cross-national scale development and meaning assessment
Y Strizhakova, RA Coulter, LL Price
International Journal of Research in Marketing 25 (2), 82-93, 2008
1732008
The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace
Y Strizhakova, RA Coulter, LL Price
International Journal of Research in Marketing 29 (1), 43-54, 2012
1312012
Branding in a global marketplace: The mediating effects of quality and self-identity brand signals
Y Strizhakova, RA Coulter, LL Price
International Journal of Research in Marketing 28 (4), 342-351, 2011
1222011
Branding in a global marketplace: The mediating effects of quality and self-identity brand signals
Y Strizhakova, RA Coulter, LL Price
International Journal of Research in Marketing 28 (4), 342-351, 2011
1222011
The “green” side of materialism in emerging BRIC and developed markets: The moderating role of global cultural identity
Y Strizhakova, RA Coulter
International Journal of Research in Marketing 30 (1), 69-82, 2013
1152013
“I’m mad and I can’t get that service failure off my mind” coping and rumination as mediators of anger effects on customer intentions
Y Strizhakova, Y Tsarenko, JA Ruth
Journal of Service Research 15 (4), 414-429, 2012
902012
Drivers of local relative to global brand purchases: A contingency approach
Y Strizhakova, RA Coulter
Journal of International Marketing 23 (1), 1-22, 2015
832015
Coping with service failures
Y Tsarenko, Y Strizhakova
European Journal of Marketing, 2013
632013
Uses and gratifications as media choice
M Krcmar, Y Strizhakova
Media Choice, 67-83, 2009
602009
Mood management and video rental choices
Y Strizhakova, M Krcmar
Media Psychology 10 (1), 91-112, 2007
552007
And now, goodbye: Consumer response to sponsor exit
JA Ruth, Y Strizhakova
International Journal of Advertising 31 (1), 39-62, 2012
262012
The fresh start mindset: transforming consumers’ lives
LL Price, RA Coulter, Y Strizhakova, AE Schultz
Journal of Consumer Research 45 (1), 21-48, 2018
172018
Computer-mediated technology and children
M Krcmar, Y Strizhakova
Communication Technology and Social Change, 73-90, 2014
92014
Effects of alcohol exposure on youth drinking
L Snyder, F Milici, M Slater, H Sun, Y Strizhakova
Arch Pediatr Adolesc Med 160, 18-24, 2006
92006
Spatial distance construal perspectives on cause-related marketing: the importance of nationalism in Russia
Y Strizhakova, RA Coulter
Journal of International Marketing 27 (1), 38-55, 2019
82019
Consumer response to service failures: The role of emotional intelligence and coping
Y Strizhakova, Y Tsarenko
ACR North American Advances, 2010
82010
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Articles 1–20