| Would Indian consumers move from kirana stores to organized retailers when shopping for groceries? P Goswami, MS Mishra Asia Pacific Journal of Marketing and Logistics 21 (1), 127-143, 2009 | 259 | 2009 |
| Social entrepreneurship: Creating value in the context of institutional complexity H Cherrier, P Goswami, S Ray Journal of Business Research 86, 245-258, 2018 | 156 | 2018 |
| Is the urban Indian consumer ready for clothing with eco‐labels? P Goswami International journal of consumer studies 32 (5), 438-446, 2008 | 80 | 2008 |
| Customer satisfaction with service quality in the life insurance industry in India P Goswami ICFAI Journal of Management Research 2 (1), 331-342, 2007 | 61 | 2007 |
| Structural equation modeling of value‐psychographic trait‐clothing purchase behavior: a study on the urban college‐goers of India S Roy, P Goswami Young Consumers 8 (4), 269-277, 2007 | 41 | 2007 |
| The precarity of respectable consumption: normalising sexual violence against women R Varman, P Goswami, D Vijay Journal of Marketing Management, 2018 | 31 | 2018 |
| Psychographics and its Effect on Purchase Frequency-A Study of the College-goers of Kolkata, India. S Roy, P Goswami Decision (0304-0941) 34 (1), 2007 | 31 | 2007 |
| Psychographic segmentation of college-goers of Kolkata P Goswami IIMB Management Review 19 (1), 41-51, 2007 | 24 | 2007 |
| Would Kiranas in urban India survive the modern trade onslaught? Insight from efficiency perspective P Goswami Insight from Efficiency Perspective (January 28, 2009), 2009 | 23 | 2009 |
| Apparel shopping orientation of urban Indians: A study on Kolkata P Goswami Indian Journal of Marketing 37 (4), 2007 | 10 | 2007 |
| Apparel Shopping Behavior Of Urban Indian Students P Goswami ICFAI Journal of Management Research 6 (4), 2007 | 6 | 2007 |
| Is the urban Indian consumer ready for environment-friendly apparel? P Goswami International Journal of Green Economics 2 (4), 411-426, 2008 | 5 | 2008 |
| Integrating social enterprise and social marketing with shadow framework: A case for peacebuilding PS Roy, P Goswami Journal of Social Marketing 10 (2), 153-178, 2020 | 4 | 2020 |
| Marketing Peace Deconstructing Christian-Muslim Narratives of God, Salvation and Terrorism P Goswami https://www.cambridgescholars.com/marketing-peace, 2017 | 4 | 2017 |
| ‘Wings to Fly’-But to Where? Menstrual Hygiene, Marketization and Vulnerability Among Subaltern Women in India S Ray, P Goswami, PS Roy But to Where, 2016 | 3 | 2016 |
| From recall to redressal: A deconstructional content analysis of the Buladi HIV/AIDS campaign in West Bengal A Seal, P Goswami, MS Mishra AIDS Campaign in West Bengal (April 30, 2007), 2007 | 3 | 2007 |
| ZSS Signature-based Audit Message Verification Process for Cloud Data Integrity P Goswami, N Faujdar, S Debnath, AK Khan, G Singh IEEE Access, 2023 | 2 | 2023 |
| How far is marketization responsible for the epidemic growth of clinical depression? A study in Kolkata, India P Goswami, A Chaudhuri Marketization: Theory and Evidence from Emerging Economies, 285-307, 2020 | 2 | 2020 |
| Stub Signature-Based Efficient Public Data Auditing System using Dynamic Procedures in Cloud Computing P Goswami, N Faujdar, G Singh, K Prasad, AK Khan, S Debnath IEEE Access, 2024 | 1 | 2024 |
| Investigation on storage level data integrity strategies in cloud computing: classification, security obstructions, challenges and vulnerability P Goswami, N Faujdar, S Debnath, AK Khan, G Singh Journal of Cloud Computing 13 (1), 45, 2024 | 1 | 2024 |
