Attitude certainty and attitudinal advocacy: The unique roles of clarity and correctness L Cheatham, ZL Tormala Personality and Social Psychology Bulletin 41 (11), 1537-1550, 2015 | 81 | 2015 |
The curvilinear relationship between attitude certainty and attitudinal advocacy LB Cheatham, ZL Tormala Personality and Social Psychology Bulletin 43 (1), 3-16, 2017 | 37 | 2017 |
The Pursuit of Happiness: Can It Make You Happy? K Goldsmith, D Gal, R Raghunathan, L Cheatham ACR North American Advances, 2013 | 2 | 2013 |
Fostering advocacy: How the underlying constructs of attitude certainty affect persuasion intentions L Cheatham, Z Tormala Volume XLII 42, 428, 2014 | 1 | 2014 |
The Pursuit of Happiness: Can It Make You Happy? L Cheatham, K Goldsmith, D Gal, R Raghunathan Available at SSRN 1979829, 2018 | | 2018 |
Attitude Certainty and Attitudinal Advocacy: How Certainty Shapes People's Motivation to Share Their Views and Persuade Others LB Cheatham Stanford University, 2017 | | 2017 |
The Surprising Effects of Attitude Certainty on Advocacy and Advocacy Receptivity L Cheatham, Z Tormala ACR North American Advances, 2017 | | 2017 |
14-M: the Making of a Successful Advocate: How Incentivizing Consumer Referrals Affects Persuasion L Cheatham, Z Tormala ACR North American Advances, 2017 | | 2017 |
Fostering Advocacy: the Unexpected Role of Source Expertise in Intentions to Persuade Others L Cheatham, Z Tormala ACR North American Advances, 2014 | | 2014 |