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V. Dao Truong
V. Dao Truong
Assistant Professor of Tourism, Universiti Brunei Darussalam (UBD); North-West University (NWU)
Verified email at ubd.edu.bn - Homepage
Title
Cited by
Cited by
Year
Social Marketing: A systematic review of research 1998–2012
VD Truong
Social Marketing Quarterly 20 (1), 15-34, 2014
2872014
Tourism and poverty alleviation: Perceptions and experiences of poor people in Sapa, Vietnam
VD Truong, CM Hall, T Garry
Journal of Sustainable Tourism 22 (7), 1071-1089, 2014
2482014
Social marketing and tourism: What is the evidence?
VD Truong, CM Hall
Social Marketing Quarterly 19 (2), 110-135, 2013
1352013
Tourism, poverty alleviation, and the informal economy: The street vendors of Hanoi, Vietnam
VD Truong
Tourism Recreation Research 43 (1), 52-67, 2018
1142018
Tourism policy development in Vietnam: A pro-poor perspective
VD Truong
Journal of Policy Research in Tourism, Leisure and Events 5 (1), 28-45, 2013
982013
Accommodation consumers and providers’ attitudes, behaviours and practices for sustainability: A systematic review
CM Hall, N Dayal, D Majstorović, H Mills, L Paul-Andrews, C Wallace, ...
Sustainability 8 (7), 625, 2016
942016
Systems social marketing: A critical appraisal
VD Truong, S Saunders, XD Dong
Journal of Social Marketing 9 (2), 180-203, 2019
862019
Mixed methods research in tourism and hospitality journals
VD Truong, X Liu, J Yu
International Journal of Contemporary Hospitality Management 32 (4), 1563-1579, 2020
832020
The marketplace management of illegal elixirs: Illicit consumption of rhino horn
VD Truong, M Willemsen, NVH Dang, T Nguyen, CM Hall
Consumption Markets & Culture 19 (4), 353-369, 2016
782016
Corporate social marketing in tourism: To sleep or not to sleep with the enemy?
VD Truong, CM Hall
Journal of Sustainable Tourism 25 (7), 884-902, 2017
762017
Reviewing research evidence for social marketing: Systematic literature reviews
VD Truong, VHN Dang
Formative Research in Social Marketing, 183-250, 2016
672016
Pro-poor tourism: Looking backward as we move forward
VD Truong
Tourism Planning & Development 11 (2), 228-242, 2014
622014
Government-led macro-social marketing programs in Vietnam: Outcomes, challenges, and implications
VD Truong
Journal of Macromarketing 37, 409-425, 2017
592017
Influencing tourists' pro-environmental behaviours: A social marketing application
A Tkaczynski, S Rundle-Thiele, VD Truong
Tourism Management Perspectives 36, 100740, 2020
542020
Social Marketing as the Subject of Doctoral Dissertations
VD Truong, T Garry, CM Hall
Social Marketing Quarterly 20 (4), 199-218, 2014
392014
Exploring the poverty reduction potential of social marketing in tourism development
VD Truong, CM Hall
Austrian Journal of South-East Asian Studies 8 (2), 125-142, 2015
332015
The internationalisation of social marketing research
VD Truong, NVH Dang, CM Hall, XD Dong
Journal of Social Marketing 5 (4), 357-376, 2015
302015
The evolution of tourism policy in Vietnam, 1960-2015
VD Truong, A Le
The Routledge Handbook of Tourism in Asia, 191-204, 2016
282016
To be or not to be formal? Rickshaw drivers' perspectives on tourism and poverty
VD Truong, X Liu, Q Pham
Journal of Sustainable Tourism 28 (1), 33-50, 2020
222020
Master's thesis research in social marketing (1971-2015)
VD Truong, T Dietrich
Journal of Social Marketing 8 (1), 58-98, 2018
182018
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