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Ram Manohar Vikas
Ram Manohar Vikas
Independent Researcher
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Title
Cited by
Cited by
Year
Status, caste, and market in a changing Indian village
RM Vikas, R Varman, RW Belk
Journal of Consumer Research 42 (3), 472-498, 2015
1152015
Freedom and consumption: Toward conceptualizing systemic constraints for subaltern consumers in a capitalist society
R Varman, RM Vikas
Consumption Markets & Culture 10 (2), 117-131, 2007
822007
Rising markets and failing health: An inquiry into subaltern health care consumption under neoliberalism
R Varman, RM Vikas
Journal of Macromarketing 27 (2), 162-172, 2007
542007
Erasing futures: ethics of marketing an intoxicant to homeless children
R Manohar Vikas, R Varman
Consumption Markets & Culture 10 (2), 189-202, 2007
192007
Media, rising consumer culture and the working class
R Varman, RM Vikas
Proceedings of the Critical Management Studies 42, 1-7, 2005
102005
The unfree consumers: consumption and freedom under subaltern conditions
R Varman, RM Vikas
Academy of Marketing Science Review, 2006
22006
PEOPLE’S ARCHIVE OF RURAL INDIA (PARI) AS AN ALTERNATIVE TO CORPORATIZED MEDIA
RAMM VIkAs
Organizing Resistance and Imagining Alternatives in India, 213, 2022
2022
Shelter for Homeless: Ethnography of Invisibility and Self-exclusion
RM Vikas
Alternative Organisations in India, 95-124, 2018
2018
“I will Give Gold, Silver and Gold Coins”, says Bride’s Mother: Ethnomusicology of Consumer Culture in the Ritual Songs in India
RM Vikas
Asia-Pacific Advances in Consumer Research 11, 85-89, 2015
2015
The Water War
RMVRB R Varman
European Advances in Consumer Research, 2007
2007
Erasing Futures: Ethics of Marketing an Intoxicant to Homeless Children
RM Vikas, R Varman
ADVANCES IN CONSUMER RESEARCH 33, 10, 2006
2006
-Media, Rising Consumer Culture and the Working Class
SC Marketing, R Varman, RM Vikas
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