Advertisements just aren't advertisements anymore: A new typology for evolving forms of online “advertising” C Campbell, J Cohen, J Ma Journal of Advertising Research 54 (1), 7-10, 2014 | 105 | 2014 |
Food packages and communication through typeface design: The exoticism of exotypes F Celhay, J Boysselle, J Cohen Food Quality and Preference 39, 167-175, 2015 | 81 | 2015 |
West versus East: Measuring the development of Chinese wine preferences L Lockshin, AM Corsi, J Cohen, R Lee, P Williamson Food Quality and Preference 56, 256-265, 2017 | 73 | 2017 |
Beyond better wine: The impact of experiential and monetary value on wine tourists’ loyalty intentions X Chen, S Goodman, J Bruwer, J Cohen Asia Pacific Journal of Tourism Research 21 (2), 172-192, 2016 | 58 | 2016 |
How the layout of a unit price label affects eye-movements and product choice: An eye-tracking investigation S Bogomolova, H Oppewal, J Cohen, J Yao Journal of Business Research 111, 102-116, 2020 | 57 | 2020 |
Are two brands better than one? Investigating the effects of co-branding in advertising on audience memory C Nguyen, J Romaniuk, M Faulkner, J Cohen Marketing Letters 29 (1), 37-48, 2018 | 51 | 2018 |
Restaurants and wine by-the-glass consumption: Motivational process model of risk perception, involvement and information-related behaviour J Bruwer, J Cohen International Journal of Hospitality Management 77, 270-280, 2019 | 40 | 2019 |
Assessing the sales effectiveness of differently located endcaps in a supermarket PJ Tan, A Corsi, J Cohen, A Sharp, L Lockshin, W Caruso, S Bogomolova Journal of Retailing and Consumer Services 43, 200-208, 2018 | 35 | 2018 |
Restaurants and the single-serve wine by-the-glass conundrum: Risk perception and reduction effects J Bruwer, APP Arias, J Cohen International Journal of Hospitality Management 62, 43-52, 2017 | 33 | 2017 |
A latent growth model of destination image's halo effect R Lee, L Lockshin, J Cohen, A Corsi Annals of tourism research 79, 102767, 2019 | 32 | 2019 |
Wine involvement interaction with dining group dynamics, group composition and consumption behavioural aspects in USA restaurants J Bruwer, J Cohen, K Kelley International Journal of Wine Business Research 31 (1), 12-28, 2019 | 29 | 2019 |
A better understanding of the structure of a wine market using the attribute of variety J Cohen, L Lockshin, B Sharp International Journal of Business and Globalisation 8 (1), 66-80, 2012 | 29 | 2012 |
The real estate value of supermarket endcaps: Why location in-store matters W Caruso, AM Corsi, S Bogomolova, J Cohen, A Sharp, L Lockshin, ... Journal of Advertising Research 58 (2), 177-188, 2018 | 24 | 2018 |
A wine tourist behavior model for Australian winery cellar doors X Chen, J Bruwer, J Cohen, S Goodman Tourism Analysis 21 (1), 77-91, 2016 | 24 | 2016 |
When retailers and manufacturers advertise together; examining the effect of co-operative advertising on ad reach and memorability C Nguyen, J Romaniuk, J Cohen, M Faulkner Journal of Retailing and Consumer Services 55, 102080, 2020 | 21 | 2020 |
Package graphic design and innovation: A comparative study of Bordeaux and Barossa wine visual codes F Celhay, J Masson, K Garcia, P Folcher, J Cohen Recherche et Applications en Marketing (English Edition) 32 (2), 46-70, 2017 | 20 | 2017 |
Fundamental basket size patterns and their relation to retailer performance J Martin, M Nenycz-Thiel, J Dawes, A Tanusondjaja, J Cohen, B McColl, ... Journal of Retailing and Consumer Services 54, 102032, 2020 | 18 | 2020 |
Through the lens of self-construal: Cross-cultural variation in consumers’ appreciation of harmony in marketing visuals K Haberstroh, UR Orth, T Bouzdine-Chameeva, J Cohen, A Maria Corsi, ... International marketing review 35 (3), 429-457, 2018 | 17 | 2018 |
The structure of the French retail wine market: a duplication of purchase approach J Cohen, D Tataru 6th AWBR international conference, 2011 | 17 | 2011 |
Conducting wine marketing research with impact in China: Guidelines for design, execution and dissemination J Cohen, L Lockshin Wine Economics and Policy 6 (2), 77-79, 2017 | 15 | 2017 |