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Sung Yun Ashley Chung
Sung Yun Ashley Chung
Assistant Professor, Fisher College
Verified email at fisher.edu
Title
Cited by
Cited by
Year
Co-creating consistent brand identity with employees in the hotel industry
SY Chung, J Byrom
Journal of Product & Brand Management 30 (1), 74-89, 2021
412021
Managing brand identity through visual elements: a longitudinal case study of five-star hotels
SYA Chung
The University of Manchester, Manchester, UK, 2017
2017
Brand Image
SYUNA CHUNG, J BYROM
Qualitative Research Sources
SYUNA CHUNG, J BYROM
Korean Wave Tourism
SYUNA CHUNG, J BYROM
Session E2: Corporate Brand Identity Management
SYA Chung, J Byrom, B Mohamad, H Halim, AR Ismail, HA Bakar, ...
Corporate identity in UK slow fashion micro-organisations and the impact on …, 0
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